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This Time, This Place: My Life in War, the White House, and Hollywood

This Time, This Place: My Life in War, the White House, and Hollywood
By Jack Valenti

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With the nation at war in the 1940s, twenty-two-year-old Jack Valenti flew fifty-one combat missions as the pilot of a B-25 attack bomber with the 12th Air Force based in Italy. In the 1960s, with the nation reeling from the assassination of a beloved president and becoming embroiled in a far different kind of war in Vietnam, he was in that fateful Dallas motorcade in 1963, flew back to Washington with the new president, and for three years worked in the inner circle of the White House as special assistant to President Lyndon Johnson. Then, for the next thirty-eight years, with American society and popular culture undergoing a revolutionary transformation, Valenti was the public face of Hollywood in his capacity as head of the Motion Picture Association of America.

Been there, done that, indeed. Texas-born and Harvard-educated, Valenti has led several lives, any one of which could have provided ample material for an unforgettable memoir. As it is, This Time, This Place is the gripping story of a man who saw the terrible face of war while fighting with skill and bravery for his country; who was in the room, listening, participating, and remembering, as political decisions were made that would benefit or devastate countless lives in this country and on the other side of the world; and who championed the interest of the vast and globally influential movie industry with tenacity and vision. The list of boldface names whom Valenti knew and with whom he worked is as varied as it is astonishing in number. Aside
from LBJ, there were Jack and Bobby Kennedy, Kirk Douglas, Frank Sinatra, Robert McNamara, Jacqueline Kennedy Onassis, Julia Roberts, Cary Grant, Lew Wasserman, Catherine Zeta-Jones, Jack Nicholson, Michael Douglas, Warren Beatty, and Bill Clinton, to begin a very long list.

The life of a man who earned both the Distinguished Flying Cross and his own star on the Hollywood Walk of Fame is inherently intriguing, but Valenti’s warm, sometimes rueful, always engaging account gives this memoir a depth of humanity and a taste of life’s unpredictability that will linger long after you turn the final page. From growing up poor but largely oblivious to that fact in a hardscrabble neighborhood of Greek and Italian immigrants in Houston to rising to the highest summits both of national government and Hollywood, This Time, This Place is a candid and clear-eyed reflection of the joys and sorrows, ambitions and disappointments, of a life fully recognizable in its extraordinary variety. It is also a sweeping and important historical record, written by a brilliantly successful man who helped to shape politics and entertainment in the second half of the twentieth century, and who always found himself in the center of the current storm.


Product Details

  • Amazon Sales Rank: #406538 in Books
  • Published on: 2007-05-15
  • Released on: 2007-05-15
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover
  • 480 pages

Editorial Reviews

From Publishers Weekly
Valenti, an "obscure owner of an advertising and political consulting agency in Houston," came under the national spotlight when, with little fanfare, he became a special assistant to President Lyndon B. Johnson. Valenti opens with Kennedy's assassination, right after which Johnson told Valenti, without warning, "I want you on my staff." After his arrival in Washington, Valenti jumps back in time, cruising through his Houston childhood, experience as WWII B-25 pilot and subsequent Harvard education. The dramatic arc works well, setting up nicely the book's weightiest portion, an insider's view of the Johnson White House, featuring a fascinating discussion of Robert McNamara's summer 1965 plan to increase U.S. military involvement in Vietnam. The last third chronicles Valenti's 38 years as chair and CEO of the Motion Picture Association of America, an organization with close ties to Washington politics; Valenti shares enlightening details of developing and implementing the MPAA's voluntary movie rating system, still in place today, as well as his relationship with numerous "icons of the silver screen" (Kirk Douglas gets the most space). Valenti's informal prose occasionally runs purple, but his life story, populated with Washington power-brokers and Hollywood royalty, is an absorbing one. 15 b/w photos.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

About the Author
Jack Valenti has written numerous essays for the New York Times, the Washington Post, the Los Angeles Times, Atlantic Monthly, Newsweek, and other publications. He lives in Washington, D.C., and Los Angeles.


Customer Reviews

Valenti 4
This is truly two books in one. The first is a vividly detailed description of Jack Valenti and his life pre-Hollywood capped off by his time as the right-hand of President Lyndon Baines Johnson. By far this is the most interesting part of this saga. Valenti begins his tale in grand fashion retelling history inregard to the Kennedy assassination. It seemed as though no detail was forgotten, he vividly recalled intimate conversations, times and thoughts but when the shots rang out, he insists he didn't here them nor did he see the shots which struck the President. Incredible. For throughout the remainder of the book Valenti is a man long on detail and candor. I guess somethings are destined to remain secret.

Unfortunately the book quickly deteriorates into a long name dropping session with little light shed on his Hollywood activities. A couple interesting tidbits revealed were the litany of government connected men who made up Valenti's Hollywood staff after he left the Johnson administration. I also took note that Johnson's ties to Valenti were the result of Houston Congressman Albert Thomas of NASA fame. I would have loved to have heard more on the ties between Thomas and Johnson but it was not to be. Overall a good book but a bit pricey if purchased new.

Saint Jack1
One must be a very dedicated movie or Jack Valenti watcher to plough all the way through this tome. Apart from the timing which cannot be faulted - he died shortly after the book was published: the book is more a diary than a literary work. Except for the opening chapter on the assassination of JFK, which is good and compelling writing, the remainder stretched incredulity a little too far.
If we are to believe what Mr Valenti tells us about himself, we should not be surprised that at the books completion, the Almighty whisked him off to heaven to be at his right hand. A more Saintly man never lived beyond the Vatican.
We learn that he started life very poor - not even any shoes. We also learn that his close relatives were very rich. That confused me. I thought these old Sicilian families stuck together. Or is that only in the Mafia? One of these relatives who did not feel able to buy little Jack any shoes, did give him a job however. The salary was not sufficient for the future $1.3 million a year boss of MPAA, so he lied to take the time off to solicit work at Humble Oil which was successful. Little Jack clearly had a talent for ingratiating himself into the affections of those who could help him. First it was the HR lady who gave him his first job at Humble. Then it was the head of the advertising department who put him to work there. Work: I use the word loosely as he seems to have spent his time travelling around the country keeping his boss from being lonely. He must have been a very seductive little chap.
Then the war intervened. Now I thought, this is where it gets interesting. He reminds us frequently that he was a war hero, so I was very keen to learn more. Unfortunately modesty prevented him from sharing with us any daring-do that he was involved in. Other than telling us that the Luftwaffe fighters held no terrors for him - indeed, he actually says that they were no problem to him. Well that's a first. I must have more than 30 books on WWII aerial combat, and I never read that before. Could it be that all the others were spoofing? We do learn at great length his mile by mile journey back to America from Italy. The war was over by this time, but low cloud and rain was more formidable than the Luftwaffe it seems.
Once back to civilian life, he takes advantage of the GI Bill and goes to Harvard. If he goes on about his time at Harvard to his everyday listeners as he does in his book, there can be few American who don't know that Jack Valenti went to Harvard. Upon completion of his course he goes back to Humble Oil. This is the second time they have him back. He learns as much as he can from them, sets up a company with a partner and promptly leaves Humble Oil. Using what he learnt from Humble he solicits business from Humble competitors. This is a life long habit of Jack's. He ingratiates himself with people until they are of no more value; then he drops them. He did that with President Johnson after he learnt that Johnson was not going to seek re-election. He would have done it to MPAA and gone to Columbia Pictures, but his devoted wife of God knows how many years wouldn't go to Los Angeles with him. Washington was more important than Jack it seems. She did offer to let him commute once a week from DC to LA.
It is at this point in the book that one loses the will to live. It becomes a page after page catalogue of the rich and famous who Jack loved deeply, and they him. Pick at random any Name from the A List, and they - and of course their gorgeous spouses, were close personal friends of the Valenti's. There is not an enemy in sight - he even had a good word for the Luftwaffe! But then this is a work more interesting for what it doesn't say than for what it does. He never mentions that he lead a crusade to prevent VCRs being introduced into America. He takes full credit for the `original' introduction of a film rating system. He expects the readers not to notice that the British Board of Film Censors has been rating movies since 1912. It is also interesting that Jack never ever mentions the British film industry. He mentions, and praises British actors and directors, but never identifies them as such. He does every other country that has a film industry. Perhaps under the overcast skies of grey old London lurk a few skeletons that Jack would prefer to keep in the cupboard.
After one has waded through pages and pages of Hollywood's `Who's Who', the book is completed with the unsurprising information that all of his three children are `...movie star beautiful, and they are all outstandingly successful.' No kidding. He even tells us that his grandchildren are perfect.
Jack Valent's life story could have been an enthralling read had it been an `unauthorised version' by Kitty Kelly or similar. Instead, it is a very boring exercise in self aggrandisement. It is said that before one writes a book, one should identify your audience. The only audience for this book is the Hollywood Hoorays who will enjoy what is written about themselves, and think kindly about Jack - and of course his children.
Well done Jack. Not so much a book, more an advertising brochure for the Valenti dynasty.

Good Read but Lacks Bite 4
In a sense this is two books in one. Valenti (apart from his war years) had two very different careers - as a valued aide to President Lyndon Johnson and latterly as President Motion Picture Association of America. He did sterling work in both roles.

Almost anything written about Johnson is fascinating and Valenti keeps that legend going. The author never fails to see good in people and like other Johnson aides such as Joe Califano, seemed to have a genuine love for the towering Texan.

Valenti's opening chapter on the dreadful events of November 22nd 1963 is compelling reading. The author also writes well on the meetings and decision processes that encouraged LBJ to enlarge the war in Vietnam. For those with rose tinted glasses who believe JFK would have taken the US out of Vietnam before it became a quagmire, Valenti makes it quite clear that the bulk of LBJ's Vietnam advisors were Kennedy people. Overall the section on Johnson and the White House years is enjoyable reading. The same can not be said for his MPAA memoir.

Part of the problem is that Valenti is so gushing in his praise of everyone. The number of "radiantly beautiful" or "dazzling" wives he met with adorable offspring is mind-blowing. This man would have something good to say about the devil! He alludes very gingerly to the excesses of and infatuation with Hollywood, but never provides any depth.

Valenti - who wrote a book on communication - is a wonderful writer with a flowing style that is a joy to read. It is a pity that he did not bring greater depth and I think honesty to his MPAA career.