Product Description

For one/two-semester, sophomore-level courses in Fashion Design, Apparel Marketing, Design Illustration, Fashion Advertising, Fashion Buying and Merchandising. This up-to-date text demonstrates with clarity and precision, the beginning, middle, and advanced techniques for marker and watercolor rendering for the fashion industry. Its focus and approach demystify the rendering process in simple, easy to follow step-by-step instructions--with specific examples that encourage practice and student confidence in either media of choice. A fundamental format builds on skill and proficiency, and it contains a gradual, natural progression of style into more complex and detailed techniques. This book encourages individual style development. This book has a notebook feel that makes it faculty/student friendly.

Product Details

• Amazon Sales Rank: #124470 in Books
• Published on: 2000-08-07
• Original language: English
• Number of items: 1
• Binding: Paperback
• 193 pages

From the Inside Flap
PREFACE

This book is a blend of my career and my hobby. Business and pleasure merged into writing and drawing for a living. Add to this the bonus of being a teacher who helps students whose goals are the same as mine. For me, sketching is a passion, an art form, and a paycheck.

If you are reading this book, you know that the skills in your mind are far ahead of your hand. You know that you are ready to create more for yourself but you need to know how to do it faster, better, and easier. You are ready to take your talent further.

The information in this book will give you the confidence and the expertise to explore your own imagination, your creative sources. I want you to be inspired to follow your fashion direction, in any media, in a single sketch or for a whole portfolio. This book is about your drawing style, not mine. By the end of Chapter 11 you will have a stronger definition of what you want to draw and how you are going to do it.

This book is about the business of rendering for fashion. Its purpose is to turn a difficult job into an easy one once you know the basics. Time-saving rendering techniques are translated into the art of doing a sketch quickly as well as beautifully. The structure of this book was designed to give you a crash course in coloring. It's a bit like mixing kindergarten freedom with college-level controls.

The first chapter gives you a brief rundown on the media choices in this book. It's all about options; you won't get locked into any one direction here. The next two chapters on figures, flesh tones, and fashion faces establish some preliminary sketching and rendering techniques. Chapter 4 builds on those skills and translates them into solid, flat-color fabric rendering. It also introduces shading with or without a light source. The following chapters move on into other fabric choices, from spring to fall, from easy to more complex materials.

After you've assimilated the methodology, Chapter 10 shows you how other artists have put their skills to work. This chapter gives you a business focus for learning rendering techniques and shows how to turn them into your own style.

Chapter 11 delves into rendering for croquis. Croquis, also called roughs or thumbnails, are the true test of quick or partial rendering. They are the "briefs" versus a total "finish." Croquis are jotted down, rolling quickly onto the page, done in large or small numbers in a group. In a clip of 20 figures or 40 pieces, they speed up the rendering process because they represent ideas in a moment of inspiration.

This book is meant to be a source of reference as well as a manual for practice and development. Keep it along with all of your own work from these pages as a guide or as a reminder of how hard you worked to reach your goals.

From the Back Cover

Use a little magic as your sketch heads straight into portfolio finish or a croquis book rough. Fashion always needs a splash of color and this book has it. These pages dive into simple as well as complex rendering techniques that will make your drawing skills soar.

If your focus is fabrics and textures in a fashion sketch, then this book has everything you need to know.

This book:

• Has a notebook feel that makes it easy to follow.
• Is an introduction to media, focusing on marker and watercolor techniques.
• Teaches progressive rendering techniques. Each step builds naturally into the next level.
• Showcases professional designs and illustrations from industry with a variety of guest artists.

Excerpt. © Reprinted by permission. All rights reserved.

PREFACE

This book is a blend of my career and my hobby. Business and pleasure merged into writing and drawing for a living. Add to this the bonus of being a teacher who helps students whose goals are the same as mine. For me, sketching is a passion, an art form, and a paycheck.

If you are reading this book, you know that the skills in your mind are far ahead of your hand. You know that you are ready to create more for yourself but you need to know how to do it faster, better, and easier. You are ready to take your talent further.

The information in this book will give you the confidence and the expertise to explore your own imagination, your creative sources. I want you to be inspired to follow your fashion direction, in any media, in a single sketch or for a whole portfolio. This book is about your drawing style, not mine. By the end of Chapter 11 you will have a stronger definition of what you want to draw and how you are going to do it.

This book is about the business of rendering for fashion. Its purpose is to turn a difficult job into an easy one once you know the basics. Time-saving rendering techniques are translated into the art of doing a sketch quickly as well as beautifully. The structure of this book was designed to give you a crash course in coloring. It's a bit like mixing kindergarten freedom with college-level controls.

The first chapter gives you a brief rundown on the media choices in this book. It's all about options; you won't get locked into any one direction here. The next two chapters on figures, flesh tones, and fashion faces establish some preliminary sketching and rendering techniques. Chapter 4 builds on those skills and translates them into solid, flat-color fabric rendering. It also introduces shading with or without a light source. The following chapters move on into other fabric choices, from spring to fall, from easy to more complex materials.

After you've assimilated the methodology, Chapter 10 shows you how other artists have put their skills to work. This chapter gives you a business focus for learning rendering techniques and shows how to turn them into your own style.

Chapter 11 delves into rendering for croquis. Croquis, also called roughs or thumbnails, are the true test of quick or partial rendering. They are the "briefs" versus a total "finish." Croquis are jotted down, rolling quickly onto the page, done in large or small numbers in a group. In a clip of 20 figures or 40 pieces, they speed up the rendering process because they represent ideas in a moment of inspiration.

This book is meant to be a source of reference as well as a manual for practice and development. Keep it along with all of your own work from these pages as a guide or as a reminder of how hard you worked to reach your goals.

Customer Reviews

Childish illustrations
I bought this book because it had such good reviews, but I was very disappointed with the contents. The title is fashion rendering with color, but most of the illustrations are black and white (very misleading). Plus the illustrations don't look very professional in my opinion. If you have no drawing skills but want to become a fashion designer, then this is the right book for you. Otherwise, don't buy it.

A Reference to help teach the Designer
Rendering with Fashion by Bina Albing is a very descriptive and helpful illustrated book for all students. This book has proved to be extremly helpful to the new student in drawing and finishing a fashion product. It gives prompt examples to the learning with colorful examples to help one learn. Idealy all students should get this book for future no matter the experience already learned.

Disappointed with the amount of B&W content, but information is still useful!
I have found Bina Abling's books to the most useful of all the different fashion sketching books out there. This book was a supplemental to my Fashion Sketching class, and it has invaluable information on techniques for rendering multitudes of fabric, designs details, etc. in full color.

As noted in other reviews, there was also a lot of black and white images for a book focused on 'rendering in color.' But I have found that a lot of the illustration work I'm now doing will be printed in B&W, so having Abling's examples of how to create color and texture variance in a limited color palette has really helped my art.