Product Details
Marketing and Selling Your Handmade Jewelry: The Complete Guide to Turning Your Passion into Profit

Marketing and Selling Your Handmade Jewelry: The Complete Guide to Turning Your Passion into Profit
By Viki Lareau

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Product Description

Straight from a jewelry-business mentor, this guide to entering the bauble business compiles expert knowledge and wide experiences for those looking to take their hobby to the next level. Aspiring businesspeople will gain the advantage of experience from the numerous case studies and engaging personal stories. Starting with the basics of assessing style, time commitment, and target market, the sections progress through business licenses and tax numbers, developing a cohesive presentation for a business, and the fine art of pricing for a profit. Helpful appendices on display suppliers, business and government agencies, and recommended reading complete the handbook, making it a valuable companion for entrepreneurs.

Product Details

  • Amazon Sales Rank: #25665 in Books
  • Published on: 2006-10-28
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 96 pages

Editorial Reviews

Review
"Optimistic, but also straightforward, helpful, and honest."  —BellaOnline.com Guide to Jewelry Making

"Pricing is always a problem for crafters and here Lareau's formula comes to the rescue."  —MonstersandCritics.com

"You will find so much information that you may want to consider frequent breaks just to soak it all in."  —Mat-Su Valley Bead Society newsletter

"If you're serious about starting a jewelry-making business, then the place to start is with [this book]."  —Detroit News Crafts Blog

"The wealth of useful tips and tricks contained within the pages of the book come to life in stories about women who have been successful at starting and running their jewelry businesses. . . . The perfect reference guide for any potential jewelry entrepreneur."  —BeadUnique

"This book is a compilation of Viki's knowledge, wisdom, and experience . . . an essential business guide for creative jewelry artists."  —The Bead Bugle.com

About the Author
Viki Lareau worked for Nordstrom as well as a chain of bead stores across the United States and Canada. She runs the annual Puget Sound Bead Festival and is the co-owner of The Bead Factory. She lives in Tacoma, Washington.

Customer Reviews

Excellent Resource for this small business5
I was curious to know some of the obstacles that I might hit if I started a jewelry making business,and I was able to find them in this book. Some of the things that I wouldn't have thought of, for example taking into consideration the time spent on finding beads for a project, when pricing an item was a real eye opener. There have been times that I've spent hours looking for the color that was "just right" for the project but didn't take that into consideration when pricing my item.
Ms. Lareau shares her experience generously to help someone who might be thinking of starting this business.

Marketing and Selling Your Handmade Jewelry1
if you are a beginner and have absolutely no clue of what you want to do with you jewelry then this book will be helpful....is a great intro guide...if you have some eyars doing jewelry and of course have thought of selling it and have seen other jewelry and how they are market then this will do nothing for you.

Some good information.4
This is a good book if your just starting out. A lot of it is common sense but there are some good pointers. I would recommend it. Easy read. Also has some good resources.