Product Description

Build on that bright idea with a solid business plan.

A business plan is invaluable for both new businesses and existing small companies. It helps entrepreneurs analyze their business and the market to stay ahead of the competition, and obtain start-up capital and loans. This book has everything business owners need to create a clear and comprehensive business plan, including guidance on the important decisions that must be made before drafting a plan, a tutorial on business-writing basics, sample business plans, and more.

-In 2003, there were approximately 23.7 million businesses in the United States; of those, 572,900 were new businesses

-According to the Small Business Administration, two-thirds of new firms survive at least two years and about half survive at least four years; the firms with clear plans for survival are the ones that stick around

-More than 75% of small firms use some form of credit in their start-up or operations, which requires a solid business plan

Product Details

• Amazon Sales Rank: #224736 in Books
• Published on: 2005-10-04
• Original language: English
• Number of items: 1
• Binding: Paperback
• 336 pages

Features

• ISBN13: 9781592574001
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

About the Author
Gwen Moran, a columnist for Entrepreneur magazine, was named a "Young Entrepreneur of the Year" by the U.S. Small Business Administration. She’s been featured on CNBC and NBC, and in the New York Times, International Herald Tribune, Insight, and PR Week. Sue Johnson is the regional director of the Small Business Association’s Small Business Development Center at Raritan Valley Community College, where she oversees services provided to small businesses. She has also operated her own small business.

Customer Reviews

For people who don't even realize that they need business plans!
I'm not great at following rules, guidelines or how to's, but this book is packed with concise and easy to understand information. I highly recommend it for anyone just starting out in business and also for seasoned entrepreneurs. A must have for any small business owner!

A great resource for first-timers or seasoned pros alike
Following the advice of Gwen & Sue helped me turn an idea into something much more. Their advice is practicle, applicable and realistic. The book breaks it all down for you, so you can easily locate the parts most relevant to your individual situation. I recommend this book to anyone who is either thinking of starting a business, or already has a business that needs a new/improved plan. I actually read this book to help me launch a new business, but a lot of the knowledge has translated very well into my existing business.