Product Description

A selection of the posters, illustrations, packaging, logos, and greeting cards created by Seymour Chwast is accompanied by discussions of his design techniques.

Product Details

• Amazon Sales Rank: #1249520 in Books
• Published on: 1985-10
• Original language: English
• Binding: Hardcover
• 143 pages

From Publishers Weekly
In this colorful, finely produced retrospective of the work of illustrator/graphic designer Chwast, picture captions are the only text (apart from a brief interview written by the art director of the New York Times Book Review, Steven Heller), but the captions prove revealing of Chwast's approach to his commissions. A founding partner of Push Pin Studios, he is an innovator in the field of illustration who broke away from the realistic mode made popular by such artists as Norman Rockwell. Chwast's bold drawings, paintings and prints appear in magazines and books, on posters, record jackets, beer cases and cereal boxes. His style is distinctive, with simple figures and humorous sensibility; readers who are not consciously familiar with his work will immediately recognize, say, his posters hereused to promote television productions such as I, Claudius, Rumpole of the Bailey and Nicholas Nickleby. October
Copyright 1985 Reed Business Information, Inc.

From Library Journal
Chwast is the left-handed designer of the title and this book showcases his work as a commercial artist. The intro ductory interview provides insight into the artist's styles, attitudes toward de sign and illustration, and collaboration in the famous Push Pin publications. Each image is accompanied by brief notes explaining the commission or Chwast's choice of style or technique, and often by an illustration of the origi nal source material that inspired him. Chwast's wit and imagination are evi dent in all of his designs, yet perhaps his greatest success lies in his truly marvelous children's books. Chwast both wrote and designed this book; it is a pleasure to read, but unfortunately the beautiful multi-fold jacket will lose its effectiveness if librarians cover it in a plastic protector. Recommended for young adults and up. Lynell A. Morr, John & Mable Ringling Museum of Art, Sarasota, Fla.
Copyright 1985 Reed Business Information, Inc.