| In my view, any serious business owner should have all of these books in his or her library. Lawyers, especially, should be thinking "outside the box" and looking at how smart folks in other (often very competetive) industries have been successful | ||
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| No B.S. Business Success (NO BS)
by Dan Kennedy $9.95 Dan Kennedy one of my marketing and practice building mentors. He's known as the "professor of harsh reality." | No B.S. Time Management for Entrepreneurs (...
by Dan Kennedy $9.95 Not getting anything done? I dare you to follow the advice in this book and not quadruple your productivity. | How to Position Yourself As the Obvious Exp...
by Elsom Eldridge Jr. $16.47 Old formula: wait to be "annointed" an expert. New formula: "annoint yourself." Clients are looking for an expert--why not you? |
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| The Truth About Lawyer Advertising
by Benjamin W. Glass III $14.95 My own book: a controversial consumer guide to lawyer advertising. (Warning: some lawyers are highly critical of this book.) | Permission Marketing : Turning Strangers In...
by Seth Godin $17.15 With your potential clients getting 3-5 THOUSAND marketing messages a day, how are you going to get them to listen to YOU? | Action!: Nothing Happens Until Something Mo...
by Robert Ringer $21.33 The Greatest Ideas are Nothing if Not Acted Upon |
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| The E-Myth Revisited: Why Most Small Busine...
by Michael E. Gerber $12.91 An easy read from the master of teaching how to work "on" instead of "in" your business. | The Millionaire Next Door
by Thomas J. Stanley $10.20 This book should be required reading for all high school and college students. What do self made millionaires have in common? | Copy This! : Lessons from a Hyperactive Dys...
by Paul Orfalea $16.46 You think YOU have a disadvantage. Read this inspiring story of a dsylexic entrepreneur who seized on a "market gap." |
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Buy and Read These Books Only if You Truly Believe that Marketing Your Business is the Most Important Thing You Do
