Product Description

Since China's accession to the World Trade Organization (WTO) in 2002, China is now officially fully open for business and may soon be the biggest economy in the world. No one in, or embarking upon, a managerial career can afford to ignore a market that comprises one-fifth of the world's population. Doing Business in China is essential reading for the manager or firm setting up a business for the first time in this vital and complex market. Aimed specifically at Western and non-Chinese businesses and managers, this book offers a general framework for understanding Chinese business culture along with a guide for acquiring further knowledge on China.
This text is a practical guide to business practices, market conditions, negotiations, organizations, networks and the business environment in China. Alongside summaries of theoretical research, Doing Business in China provides a perceptual toolkit which will enable the businessperson or student to do business in China and apply that knowledge back in the West.
Building on the strengths of the first edition, this new second edition is fully updated to include new case studies as well as discussion of China's entry into the WTO . It is an invaluable resource for students of international business and management, and practitioners alike.

Product Details

• Amazon Sales Rank: #326697 in Books
• Published on: 2003-12-19
• Number of items: 1
• Binding: Paperback
• 256 pages

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This book is a general introduction to managing business ent

Review
Doing Business in China instructs and informs; indeed it also entertains. Not only businessmen, but all who deal with China should place it on their reading list. ... It encompasses all the ramifications of a colossal subject and deals with them intelligently and readably. ... Doing Business in China digs deeper and ranges wider that other works currently available. Messrs. Ambler and Witzel have done a thorough job..
-Ian Rae, China Review (on the first edition)

This book will be of great use to both academics and practicing managers interested in how business is done in Greater China. nt Studies, Cambridge University, UKf Manageme.

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This book is a general introduction to managing business ent

Customer Reviews

How to do the business in China ?
Doing business in China!
Relation, Relation And Relation....

If you are using your American or European style to work and even partner with China's firms, you must be failure in the end.

Relationship with the Government and officials are the major concerns when you stepping into the door of China.

Think Global and hire Local Chinese people is the only way to have the final success with your partner in China.

China means: " Always in the historical culture "
So don't think about China with your American Standard !

Try to learn with your local Chinese people (doer)

Anyway, China is opened now and also needed to face the ways for WTO ! Reckon, China can learn from their European and American business partners from today.

This book is essential to appreciating the Chinese psyche...
Particularly impressive is the author's approach at presenting the Chinese thought process in such a manner that Westerners can not only understand the Chinese psyche, but respect and learn from it as well. This book was perhaps one of the most enlightening books I have read in a while. There is a a concerted effort to show business protocol and potential avenues of entry, but more importantly this book addresses the fundamental social concepts that need to be FULLY understood before attempting to grow in China.

authorative and insightful
Of the vast number of books about China, this one is a very useful account of how successfully doing business in China. Western Managers at the forefront in China should read this book which brings together a lifetime of research and practice on China.