 | Search Engine Optimization: An Hour a Day by Jennifer Grappone
Buy used from: $2.79 Good book on SEO
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 | Search Engine Optimization For Dummies, Second Edition (For Dummies (Computer/Tech)) by Peter Kent
Buy used from: $3.00 The best book I have read on SEO
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 | Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site by Mike Moran
Buy new: $37.11 / Used from: $4.67 The best book on Search Engine Marketing covers SEO and SEM very well.
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 | Search Analytics: A Guide to Analyzing and Optimizing Website Search Engines by Hurol Inan
Buy new: $19.99 / Used from: $15.99 Good book on SEO, among first few to hit the market.
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 | Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs by Harold Davis
Buy new: $19.79 / Used from: $1.56 Very good explanation to adsense and gives you ideas for how to make money form GOOGLE $$$$
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 | Pay-Per-Click Search Engine Marketing Handbook: Low Cost Strategies for Attracting New Customers Using Google, MSN, Yahoo & Other Search Engines by Eugene Mordkovich, Boris Mordkovich
Buy new: $20.65 / Used from: $14.83 Clearly the best book for PPC.
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 | Winning Results with Google AdWords by Andrew Goodman
Buy used from: $3.99 Good book on Adwords, the explanations for ROI calculations is very good
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 | Search Engine Advertising: Buying Your Way to the Top to Increase Sales by Catherine Seda
Buy new: $24.26 / Used from: $0.24 Among my favorite books on SEO and SEM
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