![]() | The 7 Habits of Highly Effective People (Unabridged Audio Program) by Simon & Schuster
Buy new: $35.96 / Used from: $12.99 Prioritize what is truly important vs. urgent, begin with the end in mind, and follow-through with a trustworthy set of principles and ethics. This CD series changed my life.
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![]() | The Articulate Executive: Learn to Look, Act, and Sound Like a Leader by Granville N. Toogood
Buy new: $10.17 / Used from: $0.69 We specialize in visual communication; this will help you to specialize in verbal communication, speaking and presentations. Be excellent in all forms of communication.
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![]() | Harvard Business Review
Buy new: $79.00 For 2 years, HBR has been the perfect supplement to my trade publications & magazines. An effective resource, I implement at least one article a month into my practices.
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![]() | Communication Arts
Buy new: $53.00 Dependent upon your area of application and discipline, I would recommend this as the #1 subscription for you.
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![]() | MIT Sloan Management Review
Buy new: $191.00 Strategic, intuitive, intelligent, and educational. I really enjoy the few times this comes out- the most recent issue had an article on "Understanding 'Honest Signals' in Business"-- incredibly helpful for your presentations, pitches, and self-development. A key subscription for continually growing your perspective and understanding- I highly recommend!
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![]() | Digital Arts
Buy new: $215.24 I just read their "Killer Pitch" this month, the Golden Ratio, DVD Motion Menu Tutorial- sketch to reality, and the jam packed CD of fonts, reels, etc... a great resource.
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![]() | Print: America's Graphic Design Magazine (1-year)
Buy new: $40.00 Interesting, inspirational, and a great place to submit your work for building your credibility.
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![]() | How (1-year)
Buy new: $29.95 |
![]() | Advertising is Dead: Long Live Advertising! by Tom Himpe
Buy new: $23.07 / Used from: $11.54 A really great book that is incredibly inspirational every time I pick it up... and it builds your biceps. A win-win.
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![]() | Ogilvy on Advertising by David Ogilvy
Buy new: $16.47 / Used from: $6.76 A classic. A definite must for anyone in the advertising industry, but print, SEM, copy or web as well. I try to re-read this one yearly.
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![]() | The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know, Revised and Updated Edition by Robert Solomon
Buy new: $13.57 / Used from: $11.53 Coming from the Creative side, it is helpful to understand the Accounts point-of-view, best practices and useful to add them into your own daily methodology. Many of the suggestions and rules laid out in this book are easily implemented into your life, especially if you are a one-stop shop or solopreneur!
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![]() | The Trusted Advisor by David H. Maister
Buy new: $10.85 / Used from: $2.49 Not created for designers, but completely applicable. Just like "Tested in the Trenches"- not for our industry, but should be. Very helpful for your business with daily actionable goals and strategy.
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![]() | Computer Arts Projects - Incls CD-Rom
Buy new: $157.84 Projects always has an applicable & educational tutorial, based upon the theme of that issue. A great addition to the continual maintenance of your competitive skill set.
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![]() | Tested in the Trenches: A 9-Step Plan for Building and Sustaining a Million-Dollar Financial Services Practice by Ron Carson
Buy new: $23.10 / Used from: $15.32 Just like the "Trusted Advisor" above, it's not for our industry- but it should be. Incredibly easy to start implementing some of his action items into your daily practices. Pick it up today & start serving your clientele, marketing, and creating unforgettable experiences.
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![]() | LOGO Design (Midi Series) by Julius Widemann
Buy new: $26.39 / Used from: $23.75 Taschen's book is well-known for taking a while to come out... but the wait was worth it. Another great piece for your inspiration arsenal, in addition to your Logo Lounge subscription.
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![]() | The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Buy new: $7.97 / Used from: $3.37 If you're in the industry, you may know this book from AIGA's conference or Chapter 6 because of the Lambesis Agency. Incredibly applicable, it's a wonderful read. I'm a "connector"... are you a maven, is your company growing to over 200 people, or how do trend epidemics occur? Find out here!
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![]() | Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition by Steve Krug
Buy new: $26.40 / Used from: $19.50 The majority of the time you read this book, you may think "duh!"... but do you do those things? As designers we can go for the pretty or interesting rather than the intuitive- with this book as our reference we can create both.
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![]() | Wharton on Dynamic Competitive Strategy
Buy new: $16.47 / Used from: $14.19 Wharton has established itself as one of the best resources for business. The "Wharton On" series you can find online at the school, but this book on Dynamic Competitive Strategy is a must-have for business. From a design and business perspective, this book is phenomenal as strategy is key to long-standing success.
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![]() | The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You by John C. Maxwell
Buy new: $16.49 / Used from: $10.95 Like them or not, the laws of leadership govern your personal & organizational effectiveness... every one of these laws can be learned & this updated must-have is worth every penny. The time you invest in this will pay off beyond your expectations.
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![]() | The SPEED of Trust: The One Thing That Changes Everything by Stephen M.R. Covey
Buy new: $10.85 / Used from: $5.73 As you know, I am a huge Covey fan (see CD collection above that I listen to almost everyday). This book I recommend highly as my other Covey influence. It's incredibly helpful for your business and person.
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![]() | Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition by Luke Sullivan
Buy used from: $3.40 Another Advertising classic, like Ogilvy. This book is laugh-out-loud funny. If you're wanting a greater understanding in the ad world, plus funny real-life stories, check this out in addition to the classics, AdWeek & trade publications.
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![]() | Langford's Starting Photography, Sixth Edition: The guide to creating great images by Philip Andrews
Buy new: $19.67 / Used from: $22.14 If you're just learning photography, this is from my UCSD college photography class & the best I'd seen. I've had friends go with other books from other colleges (City, et all), but those don't have the visual steps in addition to the written. After all, a picture is worth...
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![]() | How to Cheat in Flash CS3: The art of design and animation in Adobe Flash CS3 by Chris Georgenes
Buy used from: $19.95 If you're just learning Flash CS3, this is a great book to pick up to learn some fun new tricks in a friendly & humorous- but most importantly memorable- way. Add this to your Lynda.com trainings & especially pay attention to his gradient techniques.
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![]() | Blink: The Power of Thinking Without Thinking by Malcolm Gladwell
Buy new: $17.13 / Used from: $2.39 Understanding the Power of Thinking (and your mental stereotypes- you might be surprised) is key in design and visual communication. This book has changed my perspective in life. I re-read this yearly and always find something new & applicable.
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![]() | The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber
Buy new: $11.83 / Used from: $3.14 A wise man, Mr. Steve Morris, told me about this book and it truly has helped me to mold my business in the best manner possible. A definite must-have and must-read!
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![]() | Web Design: Studios 2 (Icons) (English and German Edition)
Buy new: $9.99 / Used from: $0.17 A great (not-too-expensive) resource for design ideas. Many different designs, varied styles and agency info. Taschen strikes again! (see logo book above)
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![]() | Color - Messages & Meanings: A PANTONE Color Resource by Leatrice Eiseman
Buy new: $20.55 / Used from: $21.01 A follow-up to the original book I got forever ago, this is a great resource for your print projects, but is also applicable for the web arena, along with Kuler et all. Learn what colors mean psychologically and pick up a great resource.
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![]() | Travel Journal (Colour) by Lonely Planet Publications
Buy used from: $20.77 Inspiration. It comes from life, new experiences, different perspectives and always being open. Travel is a superb inspiration! Having gone to over 16 countries, I highly recommend every trip you take you journal- it pays off to reference that later on, emotionally & for your design.
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![]() | 200 Best Illustrators Worldwide
Buy used from: $74.99 Phenomenal inspiration! Worth every cent.
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![]() | Building Buzz: How To Reach And Impress Your Target Audience by Marisa D'Vari
Buy new: $14.99 / Used from: $6.99 Step-by-step tips you will learn in this book you see & read everyday on main sites like Yahoo, MSN, blog articles, magazines and press releases.
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![]() | How to be Your Own Publicist by Jessica Hatchigan
Buy used from: $10.43 A great book that goes hand-in-hand with "Building Buzz" above. As a designer you may not have the resources for PR, but even if you do- it's great to know what you are dealing with and be educated. A great buy.
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![]() | D.I.Y. Design It Yourself (German Edition) by Ellen Lupton
Buy used from: $22.91 I picked this up at Dick Blick's and really enjoyed it. This would go great with the "Building Buzz" book below- take the one sheet ideas from there & design ideas from this- a Design It Yourself match made in heaven.
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![]() | PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Noticed by Leonard Saffir
Buy new: $12.89 / Used from: $8.68 Mr. Leonard Saffir is the former Executive Vice President of Porter Novelli and a phenomenal resource for a creative or programmer who seeks to better their PR knowledge, offerings, and strategy. I'm already halfway through and it's worth purchasing this little gem.
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![]() | Crucial Conversations: Tools for Talking When Stakes are High by Kerry Patterson
Buy new: $11.53 / Used from: $4.35 If you want to turn crucial conversations into action and results, take self-tests on how your style under stress, implement easy to remember A,B,C's (agree, build, compare), and how to turn ideas into habits- this is the book for you. Crucial conversations occur throughout the day, from the workplace to your home... learn how to make better decisions today.
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