Product Details

• Amazon Sales Rank: #22 in Watches
• Brand: Casio
• Model: AW80D-2AV
• Band material: stainless-steel
• Bezel material: Resin
• Case material: stainless-steel
• Clasp type: fold-over-push-button-clasp-with-safety
• Dial color: blue
• Dial window material: Mineral
• Movement type: Quartz
• Water-resistant to 165 feet

Features

• Quartz movement
• World time w/daylight savings time option
• Stopwatch w/elapsed time / split time / 1st & 2nd Places
• Daily alarms / hourly chime / countdown timer / 12/24 format
• Water-resistant to 165 feet (50 M)

Amazon.com Product Description
This sport watch from Casio packs a lot of power without the face clutter typical of many chronographs. An elegant bluish-purple dial with luminous white stick indexes and hands is housed within a resin stationary bezel. Featuring analog/digital time and 12/24-hour format, this timepiece also includes a 30-page databank, three daily alarms, and an auto-calendar. Presenting on a stainless steel band and powered by a quartz movement, the watch is water resistant to a depth of 165 feet.

Development of the Timepiece Business
With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.

In developing its own wristwatches Casio began with the basic question, "What is a wristwatch?" Rather than simply making a digital version of the conventional mechanical watch, we thought that the ideal wristwatch should be something that shows all facets of time in a consistent way. Based on this, Casio was able to create a watch that displayed the precise time including the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch in the world with a digital automatic calendar function that eliminated the need to reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, a digital liquid crystal display was adopted to better show all the information. This culminated in the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim as a groundbreaking product that represented a complete departure from the conventional wristwatch.

Casio transformed the concept of the watch — from a mere timepiece to an information device for the wrist — and undertook product planning based on this innovative idea. We developed not only time functions such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique Casio product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.

In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of Casio engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the latest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand has become Casio’s flagship timepiece product.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never have to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to quartz technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency, Casio continues to produce a whole range of radio-controlled models.

Customer Reviews

Great watch for the price, it's on my wrist right now.
This is a great watch for the price; it looks much more expensive than what I paid through Amazon would indicate. The digital subsection is unobtrusive to the analog look and still quite informative when using the watch's timing and countdown features, and also displays nicely the day and date by default. I don't use either of the two alarms but I'm guessing they work as advertised as well. The band is comfortable and easy to adjust size wise; it's small by default but fits my bigger wrist just fine after I slid the pin out a bit.

I'm guessing not too many people would care about the `memory bank' feature these days, since my cell phone and everyone else's contain all the numbers I can't remember, but I programmed mine to set one emergency number. Who knows, that may come into play if I'm unable to supply that information myself, I don't wear an emergency bracelet and the info is one button away so it's a nice to have feature.

Overall, I have a few more expensive watches and wear them when the occasion fits, but this has quickly become my everyday watch and I'm quite happy with it.

great watch, great price, but not 'blue'
My husband likes everything about this watch except the color. When I ordered it, I thought it would have a blue face. It actually has a sort of subdued lavender face (my husband called it purple, but it is not that shocking), which is also very nice, but he would have felt more comfortable if it had a blue face. He is wearing the watch none-the-less. I don't know why the Amazon watch description says "blue dial", if it really isn't.

Great watch for low price
First, about the delivery. I placed my ordered on Thursday night, and even though I selected the slowest method of delivery, I already had it by Monday morning !
I bought this watch as a temporary cheep replacement for an expensive Swiss watch that needed some repair time. Now that I have this Casio, I might just put the other watch in a safe place, and use it only for special occasions.
This watch deliver everything that is promissed. Personally, I would like a watch that is all metal, while this one has some plastic parts in the case, but that required buying a more expensive model.
The display is clear and large enough (for me at least), the band is comfortable and so far reliable. It hasn't broken or opened, even after few hours of hard work at the back yard.
I find it relatively easy to operate the many functions it has, once one undestand the logic behind it. I will never use all the functions (three alarms - one is enough for me, 30 page database - my cell phone has more, and is easier to operate), and I believe that some of them are only selling gimmicks. However, nothing can beat the main advantage of this watch - it's price. I went to several department stores and checked their cheep watches, and yes, I could get watches for as low as $9, but non of them looked as nice and had both the alarm and countdown timer, which are important to me.
The only drawback I can find, and even that is only esthetic, is the ilumination, which is an old type lightbulb, not the cool blue light.
I would not pay $100 for this watch, but at $20 it is an excelent buy.