Product Description

Packed Full of 15-Minute Creativity Sparking Exercises

*Chock-full of useful exercises designed to help readers tap into a daily creative buzz
*Features an edgy sketchbook design (by the authors) for visual allure
*Appeals to anyone looking for easy ways to jump start their creativity

For any designer or creative type who wants to quickly limber up their imagination on a daily basis, Wired helps readers get into the creative zone, from which all their best work springs. Packed with 15-minute simple and conceptual exercises, this guide will have readers reaching for markers, pencils, digital cameras, and more in order to develop a working and productive creative mindset.

Product Details

• Amazon Sales Rank: #10354 in Books
• Published on: 2006-10-02
• Original language: English
• Number of items: 1
• Binding: Paperback
• 359 pages

Features

• ISBN13: 9781581808674
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

About the Author
Stefan Mumaw a Creative Director and Partner for the advertising agency The Brainyard, is the author of Simple Websites and Redesigning Websites. Wendy Lee Oldfield works at an advertising agency.

Customer Reviews

Geared toward designers, but great for ANY creative mind!
It is certainly what it says! I started tabbing all the exercises that I especially wanted to try right away. Well, let's just say the book looks like it's growing some very colorful hair with all tabs sticking out of it! A lot of them that struck me initially seemed to be photography challenges, but I guess that makes sense since that is one of the things I'm really hoping to improve on this year.

It addition to the exercises, they also have numerous short interviews with some leading designers across a spectrum of website, logo, promotions, illustration, animation, etc. In these, I found numerous ideas and concepts to ponder, some of which I will be sharing with you here in the coming weeks.

Although this book is certainly not specifically geared towards scrapbookers, I think any serious 'creative' would find great value in this book.

The Copywriters and the Designers are Happy
Some of the creative exercise books out there are kind of....well, lame. This one isn't. It's got its share of silliness, but the exercises in this book really get the right-brain working. For most, you don't need anything more than pen, paper, and imagination. A handful of the exercises call for items that you can find around the house or office.

Although they aren't necessarily designed with a team in mind, it's easy to adapt the exercises for a group. Plus, the range of exercises makes the copywriters and the designers happy. My group, a corporate creative team, frequently pulls from this book for our weekly creative stretch. Everyone usually has a good laugh at the end results.

If You're Not a Graphic Designer, This book is not for you
I'm a hobbyist and thought this book would be good to help me out of my creative rut sometimes. Most of the exercises applied to people working in a creative field, not those that are creative in their spare time.