Product Description

By owning your own coffee house, you become part of a rich culture. A café is a place where people may meet to discuss politics, poetry, romance or rebellion. In our culture, coffee is accepted as social, affluent, and downright hip. In this guide you will discover:

• Your options for buying an existing coffee house, franchising, or opening a new coffee house
• How to build a coffee house (including how to find the right location and avoid costly mistakes)
• How to save money on equipment for your café
• How to market your business to attract customers
• Financing your business and managing money

If you would like to start your own coffee house, this FabJob guide is for you! It shows what you need to know to become a successful coffee house owner.

Product Details

• Amazon Sales Rank: #112470 in Books
• Published on: 2006-05-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 192 pages

Larina Kase, PsyD, MBA, President of Performance and Success Coaching
From business planning to lighting to great recipes, it is all inside. I highly recommend it!

About the Author
Author Tom Hennessy is a 25 year veteran of the business. He opened his first restaurant when he was 27 and the coffee house he started has been operating successfully for over 12 years. A recognized industry expert, he has written for industry publications and spoken at conventions across the country. In this guide he shares his own experiences as well as insider tips and expert advice from other successful coffee house owners.

Customer Reviews

Fantastic resource.
You can get all the answers you need to get started in this business within this book. It is a great source of information on what steps you have to take to get started and run your business. Includes handy forms that cover all areas of the coffee shop business (and many that I hadn't even considered). Well written and easy to understand.