Product Details
10 Steps to Successful Business Writing (10 Steps)

10 Steps to Successful Business Writing (10 Steps)
By Jack E. Appleman

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Product Description

This new title addresses solutions to the root cause of poor productivity--bad communication. And how often is that communication in writing? Almost every business communication today is in some form of writing, so learn from the best, the 10-step way to successful business writing. From knowing where to take your reader to how to construct simple and clear sentences and organize your materials, this title makes it easy for everyone at every level of any organization.


Product Details

  • Amazon Sales Rank: #78866 in Books
  • Published on: 2008-02-01
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 192 pages

Features


Editorial Reviews

Review
10 Steps to Successful Business Writing is an incredibly helpful, thorough and easy-to-use resource for both novice and experienced writers. Jack Appleman brings clarity and practical solutions to the challenge of how to write better. --BELINDA PLUTZ, President,Career Mentors, Inc.

10 Steps to Successful Business Writing offers numerous strategies that are guaranteed to provide positive results. Clear and concise, this book is for everyone seeking to quickly and painlessly improve their business writing skills. --DR. VINCENT M. FITZGERALD, Chair and Associate Professor of Communication, College of Mount Saint Vincent

Jack Appleman's 10-step program is just what the doctor ordered for anyone in business who gets tongue-tied when communicating ideas in writing. His lively manual embodies everything he teaches, providing a clear and concise roadmap for those who fear losing readers before getting their points across. --SAM FRIEDMAN, Editor In Chief, National Underwriter

About the Author
Jack E. Appleman is a business professional with many years experience both in the business world and academic environment. He is President of SG Communications, a firm specializing in business writing and public relations consultancy. He is also an adjunct professor of communications at Farleigh Dickinson University and William Paterson University.


Customer Reviews

Write Well Fast4
Jack Appleman's 10 steps to successful business writing is a book that you will read, keep on your desk or laptop case, and use over and over again. Why? The book breaks business writing down into ten steps and then tells you exactly how to do those steps. For instance, when he says not to use stuffy words, he gives a list of stuffy words in one column and their suitable substitutes in the other. What is easier than that? The whole book is broken down just that way. It is great.

A great resource for all!5
The 10-step program goes above and beyond business writing. It is a clear, easy read that can transform anyone into a better writer. I will certainly take this book along with me as I transition from a college student to a business professional.

A little goes a long way5
I read only the introduction to the book and am already writing more effectively. May sound incredible, but it's true. Am eager to read the rest!