|
Diamonds Are Forever, Computers Are Not: Economic and Strategic Management in Computing Markets
|
| Price: | $80.00 & eligible for FREE Super Saver Shipping on orders over $25. Details |
Availability: Usually ships in 24 hours
Ships from and sold by Amazon.com
18 new or used available from $24.95
Average customer review:
Product Description
This is a collection of 43 essays about the economics and management of information technology markets. The first part of the book focuses on events, notable birth dates and longstanding trends. The unifying theme revolves around the role of human economic behavior in the face of uncertainty and confusion. The contributors’ intent is to explain, educate and entertain — to go beyond the obvious.
The next part contains writing about the Internet. It discusses the development of the online commercial world, and analyzes the macroeconomic side of the investment boom and bust related to Internet activities. It also focuses on the measurement of economic activity in the digital economy.
In addition, the book deals with how computers get used in organizations and discusses the Microsoft antitrust case. Finally, there are two long essays about economic constraints on strategic behavior in markets where standards and platforms matter.
Product Details
- Amazon Sales Rank: #2125185 in Books
- Published on: 2004-09
- Original language: English
- Number of items: 1
- Binding: Hardcover
- 294 pages
Customer Reviews
Economic perspective on technology markets
I took Dr. Greenstein's class several years ago at Kellogg when completing my MBA. I had picked up the book as I still find myself going back to some his teachings (even after so many years). The book contains a series of essays written in an easy to understand manner and deliver some very interesting economic perspectives on technology markets. The essays are organized in eight sections:
Part I: Musings
Part II: Observations, fleeting, and otherwise
Part III: Developing the digital world
Part IV: Internet boom and bust
Part V: Prices, productivity, and growth
Part VI: Enterprise Computing
Part VII: Microsoft, from the sublime to the serious
Part VIII: Platforms and Standards
A must read for every technology entrepreneur...
Outstanding Read!
Dr. Greenstein has taken on complex issues and provided an entertaining, yet informative analysis of modern markets. This group of essays provide a practical starting point for the analysis of diverse economic systems.
