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Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business (Guerrilla Marketing)

Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business (Guerrilla Marketing)
By Jay Conrad Levinson

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Product Description

Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business - Revised and expanded Third Edition. A valuable resource for any small-business owner. Contains strategies for finding clients, marketing on the Internet, cultivating repeat and referral business, and management lessons in the age of telecommuting. Paperback. 400 pages. 9 x 6 x 1. -


Product Details

  • Amazon Sales Rank: #204723 in Books
  • Brand: Houghton Mifflin
  • Published on: 1998-10-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.19 pounds
  • Binding: Paperback
  • 400 pages

Features

  • Brand Name - Quality you can trust
  • Manufactured by: Houghton Mifflin Company
  • Product is sold as 1 Each
  • Ships Via UPS

Editorial Reviews

Review
"No matter what business you're in, Guerrilla Marketing, the bible of lively, low-cost marketing tips, is invaluable." (The Los Angeles Times )

Review
"No matter what business you're in, Guerrilla Marketing, the bible of lively, low-cost marketing tips, is invaluable."

About the Author
Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.


Customer Reviews

Wonderful book4
I had just started my own business and heard about this book on Dave Ramsey's show. I bought the book and found that it had a lot of great ideas about how to reach new customers and ways to keep existing ones.
I highly recommend this book for anyone starting a small business.

Worth the Investment5
This is an outstanding book and what I consider a must-have for every small business owner.

Jay: A Man in the Know5
This book is the how-to in marketing. It has something for EVERYONE!

Thanks Jay!

Ja-Naé
Wild Women Entrepreneurs President/Founder