Product Description

Product Details

• Amazon Sales Rank: #74853 in Books
• Published on: 2009-05-06
• Original language: English
• Number of items: 1
• Binding: Paperback
• 432 pages

Features

• ISBN13: 9780547085975
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

From Publishers Weekly
This potentially interesting investigation into the challenges of global food production and distribution is marred by the burial of its argument at the end of the book. Beneath a history of food (old news to any reader of Michael Pollan), factoid avalanches and future-tense fretting, Roberts (The End of Oil) makes a familiar plea for rethinking food systems. When the author illustrates his points with actual players, the narrative becomes affecting and memorable: a French meat packer shows how retail powerhouses dictate prices; a Kenyan farmer demonstrates how hunger-ending technologies are often poorly suited to the climates, soils and infrastructures in malnourished regions. Unfortunately, these anecdotes are overshadowed by colorless recitations of Internet research and data culled from interviews. Roberts worries about our vast and overworked [food] system and proffers the usual solutions: eat less (land-based) meat, farm more fish, support regional (not just local) agriculture and pressure food policy makers to fund research into more sustainable farming methods (including genetic modification). Despite the undeniable urgency of the issue, Roberts's arguments are as commonplace as his prescriptions. (June 4)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From The Washington Post

Reviewed by Judith Weinraub

If you think the biggest food problems you are ever likely to face are safety issues like outbreaks of salmonella (spinach in 2006, tomatoes and jalapeno peppers this summer) and the high cost of organic produce, you're woefully naive.

Because, as Paul Roberts and Raj Patel will tell you, the food we eat is part of a global system, one made possible by international trade and transportation systems as well as advances in preservation technologies. And, they warn, this once promising and plentiful system has become vulnerable, over-extended and inadequate to feed the hungry.

"On nearly every level, we are reaching the end of what may one day be called the 'golden age' of food," writes Roberts.

Both authors lament that, in today's world, superabundance paradoxically exists alongside persistent global hunger. Each points to the drive for cheap food as a major culprit in the current crisis. As Roberts puts it, "Demand from consumers, who expect the food they buy to be better and cheaper every year, but, even more important, demand from retailers . . . as well as food service giants such as McDonald's, Burger King, and Wendy's . . . have put the sellers of food, not the producers, firmly in charge of the food chain."

(The idea that cheap food could be bad is unlikely to resonate with people struggling to pay today's higher prices. To be fair, both books were completed before the costs of food skyrocketed, but neither really grapples with the everyday economics of an ideal system.)

Food supply is governed by a market in which, writes Roberts, food is "produced wherever costs are lowest." That benefits the bottom line, but "consumers suffer," according to Patel, because food then is produced to maximize profit rather than nutrition or accessibility to the neediest.

The authors caution that the situation is only going to get worse. In parts of the world where the population is primarily poor and the climate unforgiving, the demand for food will get ahead of supply, causing unrest and violence. In countries where the food supply and the ability to buy it are still in a more-or-less viable balance, people eat the wrong food (less expensive but nutritionally barren) and too much of it.

News reports reflect this distorted picture regularly: an obesity crisis that's growing worldwide; violent demonstrations against rising food costs in Egypt; food riots in Haiti, the Ivory Coast, Cameroon, Yemen; an extended Australian drought that's decimated the country's rice harvest; triple-digit increases in the price of corn as farmers divert large amounts of their crop to biofuels; crops destroyed by unpredictable natural disasters like the recent floods in the American Midwest and the Myanmar cyclone.

The authors follow different approaches as they examine the forces that propelled us here. Roberts (author of the bestselling The End of Oil, which anticipated the current energy crisis) does extensive reporting, investigating the origins, operating procedures and critics of the current industrialized food system. There are many guilty parties in his analysis, among them the purveyors of factory-farmed meat and the consumers who can't envision life without it, and the enormous food companies that produce cheap, processed, unhealthy food and the supermarket system that demands it.

He provides glimpses of the industrial food system that consumers probably don't want to know much about, such as "PSE," which stands for "pale, soft exudative," a description of the meat from the breasts of today's chickens, which are slaughtered before the breast muscles are fully formed, making them less tasty. Even less appetizing are the poop lagoons, an inevitable consequence of large-scale meat production, where a "typical hog CAFO, or concentrated animal feeding operation, generates as much sewage as a midsize city."

Raj Patel is a policy analyst and activist (rather than a journalist) who has worked for the World Bank, World Trade Organization and the United Nations. (He claims to have been "tear-gassed on four continents protesting" against those organizations.) The international investigations he conducted for Stuffed and Starved sometimes describe similar parts of the food system and even reach similar conclusions to those in The End of Food, but they're delivered with an all-or-nothing, power-to-the-people fervor that can be unsettling, especially given his casual sourcing. For example, he writes, "In different ways the countries of Europe and North America set their food policies in order to ensure that the cries of the urban hungry didn't lead to civil war," a description that, at best, is highly politicized.

Books like these, which are ultimately calls to arms, are almost obligated to make recommendations for action. And for both authors, there are no easy steps. Roberts's goals, while challenging, are imaginable: He believes we should try to create regional food supply systems that are separate from supermarket supply chains, like existing ones in Asia (he cites Hanoi and East Calcutta). He'd also like to see a science-based, non-political approach to investigating genetically modified foods.

Patel's platform is more concerned with food justice. After examining the food system for fairness, sustainability and, yes, enjoyment, he advocates activities that range from the somewhat practical (transforming our tastes and weaning ourselves from processed foods) to the political (eating "agro-ecologically," supporting local businesses rather than supermarkets, treating all workers with dignity and providing all with living wages).

These books, while different in emphasis and political bent, leave no doubt that the situation is dire. The enormous challenges involved in conceiving and constructing a new food system (or even many new, localized food systems) won't be met without active support from an informed public. Reading these books is a good start.

Copyright 2008, The Washington Post. All Rights Reserved.

Review
This potentially interesting investigation into the challenges of global food production and distribution is marred by the burial of its argument at the end of the book. Beneath a history of food (old news to any reader of Michael Pollan), factoid avalanches and future-tense fretting, Roberts (The End of Oil) makes a familiar plea for rethinking food systems. When the author illustrates his points with actual players, the narrative becomes affecting and memorable: a French meat packer shows how retail powerhouses dictate prices; a Kenyan farmer demonstrates how "hunger-ending" technologies are often poorly suited to the climates, soils and infrastructures in malnourished regions. Unfortunately, these anecdotes are overshadowed by colorless recitations of Internet research and data culled from interviews. Roberts worries about our "vast and overworked [food] system" and proffers the usual solutions: eat less (land-based) meat, farm more fish, support regional (not just local) agriculture and pressure food policy makers to fund research into more sustainable farming methods (including genetic modification). Despite the undeniable urgency of the issue, Roberts's arguments are as commonplace as his prescriptions. (Publisher Weekly )

From Harper's contributor Roberts (The End of Oil, 2004), another dire warning of hard times ahead. This time the author scrutinizes the modern food system, examining its history from prehistoric big-game hunting through the rise of industrialized food production to the retail revolution in which large grocery companies control the supply chain. The result, he asserts, is a low-cost, high-volume model that has reduced the nutritional value of processed food and increased such health problems as obesity and diabetes; it offers superabundance to a few while millions of others go hungry. Roberts argues that the present system is critically vulnerable not only to escalating energy costs and declining supplies of land and water but to the threats of climate change, soil contamination and food-borne diseases. He paints a horrific picture of how all these factors could come together in what he calls " a perfect storm of sequential or even simultaneous food-related calamities" that begins with wheat rust in Uganda and cascades into a global crisis involving droughts, floods, unemployment, mass migrations and a deadly epidemic. To understand how the system operates, the author visited food giant Nestle in Switzerland, a meat-packing plant in France, an agricultural fair in China's Shandong Province and an Albertsons market in Washington state, among other sites, and he consulted with politicians and scientists involved in protecting and expanding the food supply. In his search for solutions, Roberts examines genetically modified foods, organic and integrated polyculture farming, aquaculture and the growing locavore movement ("eat food grown locally"), all of which hold promise but none of which has all the answers. The key to change, he declares, lies with an informed and activist public, which is precisely what his book aims to create and energize. A revealing, deeply dismaying overview of how the world's food is produced and marketed. (Kirkus Reviews, Agent: Heather Schroder/ICM )

"A calm, careful, and comprehensive look at all the divergent aspects of our crumbling food system." (Globe and Mail )

Customer Reviews

The End of Real Food
This is the second "The End of Food" in a series; the first The End of Food, by Thomas Pawlick, was published in 2006. Paul Roberts, a "resource journalist" has also written The End of Oil, published in 2005.

This time, Roberts explains how we've become used to a food industry that efficiently delivers an abundance of calories with less and less nutrition. What's more, we will never achieve mass production of quality food without an unacceptable loss of calories. The tradeoff is much steeper than is commonly known. We tend to be unaware because as a society we care about entertainment as opposed to making informed choices.

In this work, Roberts contributes to what I call "Declinist Literature". This genre is currently concerned with the un-sustainability of the world economic order with a focus on America and often drawing on information about the fall of empires past, particularly the Roman Empire.

Roberts is one of the edgier voices of Declinism today - he thinks we're in for a radical population decline. The problem, according to Roberts, is that ever-cheaper food provided supply stability for a very long time and that the period of prolonged stability is now ending, ushering in famine and political instability on a grand scale.

If Roberts is correct, the food industry will be unable to maintain supply even if quality can be further sacrificed. About one-fifth of all U.S. energy use goes into the food system, not even counting the fuel required to get food to market. Also, water tables are in decline in many agricultural areas and long-term drought appears to be setting into other regions in the world. The lifting and transporting of water to productive land will require increasing amounts of energy. The food industry has become too dependent on increasingly scarce inputs such as fossil fuels and water and we should expect widespread famines within the next several years.

As we saw in The End of Oil, we almost certainly do not have even a half-decade before total world oil extraction begins to decline, if it hasn't already. Therefore we should not be surprised by rising food prices, and we might even be forced to hope that world demand for oil declines steadily over time.

The 70s inflation was associated with peak oil in the U.S. This time it's the world that is peaking in oil production, with enormous implications for worldwide food prices.

The vision is that we will all have to spend a lot of time in long lines to buy cheap foodish-shaped items loaded with corn syrup, trans fat, soy emulsifiers, processed cheese, sugar, added dyes, sodium nitrite (to preserve freshness) and glutaraldehyde (kills insects).

To further the vision, identification cards will be required to authenticate food purchased in stores. Eventually, all the store identification cards will inform a common database and it will be possible to implement food rationing for items experiencing shortages. When this happens, there will be different classes of uniform store identification cards.

A food rationing program will not be designed to ensure equality for all. By definition, inequality will exist when there are shortages. The End of Food series and Roberts' book in particular, warns of a future that we might still be able to avoid.

A lot of people in the world can't afford even the cheapest food anymore. The End of Food explains how different nations have responded thus far to this unfolding crisis. Policy responses are not encouraging as they haven't changed the way food is produced and transported.

The packaging, transport and marketing of food has increased in intensity while there is no wholesale move toward quality. For example, livestock continues to be kept confined in overcrowded pens far from large single-crop farms (high-yield corn) that feed them. All these animals generate manure in such quantities as to defy the imagination. Apparently, hogs are particularly prolific, and their waste runs off into large poop lagoons that cannot be properly contained and do not fertilize the cropland. Further, the crowded confinement of animals, living in their own waste, as well as the volume of empty calories fed to them necessitates the use of ever-increasing quantities of antibiotics. This is a downward-quality spiral and a major cause of diabetes and obesity.

Antibiotics are added to cattle and chicken feed to prevent them from getting sick as a result of overcrowded and filthy conditions. Antibiotics also save cows from fatal sickness resulting from their calorie-rich diet of corn. Less well known is the fact that the antibiotics speeds the growth of these animals because it causes them to absorb more energy from their feed. But the reliance on antibiotics to deliver cheap meat and poultry is not without other consequences.

70% of antibiotics administered in America end up in agriculture. This has given rise to antibiotic-resistant bacteria. These bacteria, often called "superbugs," are carried into homes on contaminated meat and poultry, and from there they are carried into hospitals. Hospital staffs are now forced to constantly clean everything with bleach in an effort to stay on top of the situation.

Roberts warns of an empty calorie type of starvation, obesity without hope as nutritious food gets too expensive for most people. He warns of the consequences of waiting too long to be able to implement an acceptable solution. If we wait too long, some solution set will be imposed on us involuntarily, and it probably won't be anything that we would have chosen voluntarily.

It has been two years since the last "The End of Food" was published. Let's hope we get another in the series within the same time increment. Food is one of the central topics within Declinist Literature.

A superb wake up call
Roberts essentially shows why the present,agribusiness based ,large farm,industrial factory approach to food production, that relies primarily on oil based fertilizers,herbicides,insecticides,fungicides,and pesticides ,is not sustainable .The world has a major food problem RIGHT NOW.This factory approach to food production is breaking down primarily because the price of a barrel of oil is currently at $139.However,the problem was visible even when oil was priced at $75 a barrel.The current "modern" chemical and oil based approach was designed for a food production system where the price of a barrel of oil was at $15-$20 a barrel.The costs of chemical farming are going through the roof as the price of a barrel of oil continues to skyrocket upward. Other factors are exacerbating the problem.First,it takes about 8 pounds of grain to make 1 pound of red meat from cows.Rising incomes in countries like China and India are leading to a increased preference for more red meat consumption in the diets of people in those countries.This new added demand is starting to raise the price of all of the food chain elements.Second,the biofuels(like ethenol) emphasis is a blunder.Biofuels do not substantially reduce the dependence on imported oil for the USA and merely reduce the supply available for food production for people to eat.Third,the current economic subsidization of agribusiness by the tax payer in America is simply multiplying the problem.Third World farmers are going out of business in large numbers as imported and subsidized American grain undermines their ability to feed their populations locally.Fourth, the current diet based on meat consumption is causing more and more farm land to be converted to ranch ,grazing land,further reducing the supply of grain and increasing the demand for grain to feed the herds.This is also contributing to rising world prices.Fifth,factor in global warming ,droughts in Australia and California,constant civil wars and revolutions in Africa,decreasing amounts of rainfall,overpumping of underground aquifers,desertification,continuing losses in topsoil,and you have a recipe for a potential collapse in the world wide food supply RIGHT NOW.
Some of the solutions are to eat locally(farmer's markets,organic foods),emphasize more fruits and vegetables in the average diet, and substantially cut back on the amount of meat that is consumed .

Super-concentrated and pretty fun to read too
I am really enjoying this book. The current rice shortage and e-coli outbreaks were topics I wanted to better understand, and that's what got me interested (and it has certainly helped illuminate those topics for me). But I'm finding the whole thing fascinating. Each chapter is a carefully-constructed, highly-readable nugget of history, research and personal accounts. Roberts' descriptions of his visits to China, Africa, pig farms, chicken ranches, etc. make the historical narrative all the more persuasive. He is deft at zeroing in on the ironic and bizarre. One of my favorite chapters is a walk through the evolution of human food consumption. He manages to cover thousands of years of eating history in a few concise, satisfying pages (not a small task). Glad I bought this book.