Product Details
The Goal: A Process of Ongoing Improvement

The Goal: A Process of Ongoing Improvement
By Eliyahu M. Goldratt, Jeff Cox

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Product Description

A fully dramatized version of the practical guide to business in fictional form offers an ensemble cast, accompanied by sound effects and music, that reveals how businesses can enhance productivity and provide personal fulfillment. Book available.


Product Details

  • Amazon Sales Rank: #1674 in Books
  • Published on: 2004-07
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 384 pages

Editorial Reviews

From Publishers Weekly
In this intriguing, readable business novel, which illustrates state-of-the-art economic theory, Alex Rogo is a UniCo plant manager whose factory and marriage are failing. To revitalize the plant, he follows piecemeal advice from an elusive former college professor who teaches, for example, that reduction in the efficiency of some plant operations may make the entire operation more productive. Alex's attempts to find the path to profitability and to engage his employeesi n the struggle involve the reader; and thankfully the authors' economic models, including a game with match sticks and bowls, are easy to understand. Although some characters are as anonymous as the goods manufactured in the factory, others ring true. In addition, the tender story of Alex and his wife's separation and reconciliation makes a touching contrast to the rest of the book. Recommended for anyone with an interest in the state of the American economy.
Copyright 1986 Reed Business Information, Inc.

From Library Journal
Alex Rogo manages a failing manufacturing plant, and his marriage is on shaky ground due to his long work hours. When his district manager tells him that profits must increase or the plant will be closed, Alex realizes he needs help. He turns to Jonah, a former professor, whom Alex discovers is now a management consultant (although Jonah's field is physics). With the help of the enigmatic Jonah and the plant staff, Alex turns the plant around while at the same time abandoning many management principles he previously thought were ironclad. This multivoiced presentation is lively and interesting and offers food for thought for managers in any field. The performances are natural and unaffected, with sound effects to enhance the illusion of reality. Although it is a novel, this title is more appropriate for business collections.
- Melody A. Moxley, Rowan P.L., Salisbury, N.C.
Copyright 1993 Reed Business Information, Inc.

Review
"A survey of the reading habits of managers found that though they buy books by the likes of Tom Peters for display purposes, the one management book they have actually read from cover to cover is The Goal." -- The Economist

"Anybody who considers himself a manager should rush out, buy and devour this book immediately. If you are the only one in your place to have read it, your progress along the path to the top may suddenly accelerate...one of the most outstanding business books I have ever encountered." -- Punch Magazine

"Like Mrs. Fields and her cookies, The Goal was too tasty to remain obscure. Companies began buying big batches and management schools included it in their curriculums." -- Fortune Magazine

"This theory provided a persuasive solution for factories struggling with production delays and low revenues." -- Harvard Business Review


Customer Reviews

BAD CD - chapters mislabeled & out of order1
Sound quality was great and the effects kept it interesting. Unfortunately, the computer files were mislabeled so when I put this on my ipod the chapters were rearranged. When I was listening, the chapters were presented out of order. It didn't seem to matter.

This was required reading for me so I don't care about the content. Although, the storyline about the narrator's personal life was too much added drama and negativity.

Seeing the bottlenecks4
This book shows you how to see the bottlenecks and actually realize the true effects thoughout your organization. It also provides insight how to remove the bottlenecks.

What every engineer should know about manufacturing5
Doesn't matter what kind of indusstry you work. If you are an Engineer, or industrial manager, you must read this book, because it's a romance where the author describes the routine of an Industry, the day-by-day activities, pressure, problems, people vanities, etc. I strongly recommend "The Goal" to my friends engineers.

I didn't read yet, The teory of constraints neigther Crictical chain.