Product Description

This clear, detailed text provides the basics for setting up and managing an optometric practice. Covering all the core aspects of the business side of a practice, content includes selecting a location and staff, equipping the office, office and personnel management, and marketing a practice.

Product Details

• Amazon Sales Rank: #1122127 in Books
• Published on: 2003-08-26
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 480 pages

Review
REVIEW OF CURRENT EDITION:

"This is the first truly comprehensive book available on practice management for the optometrist. It presents business topics in a way anyone can understand and implement. It forces the reader to think ahead and become better prepared for the nonclinical aspects of managing a business. It should be required reading for all practicing optometrists."
- Doody Enterprises - 2004

From the Publisher
The resource for setting up and managing an optometric practice. Special attention is given to the selection of a practice location, planning, and equipping the office, fee structures, office and personnel management, records systems, taxes, insurance, recall systems, communications, and third party reimbursement plans for vision care. The basic concepts of ethical professional conduct and their application to standards of practice are considered from the points of view of the individual optometrist, the patient, the profession, and the public.

About the Author
Edited by Association of Practice Management Educators; John G. Classe, OD, JD, The Association of Practice Management Educators, University of Alabama at Birmingham, AL, USA; Lawrence S. Thal, OD, MBA, Associate Clinical Professor of Optometry, University of California School of Optometry, Berkeley, CA; Roger D Kamen, OD, MS, Assistant Professor of Optometry, Michigan College of Optometry, Ferris State University, Big Rapids; and Ronald S. Rounds, OD, Associate Professor of Optometry, College of Optometry, Northeastern State University College of Optometry, Tahlequah, OK

Customer Reviews

Great Book, but outdated.
The seller was great and I have no problems with the transaction. I just did not realize that this is the first edition and that there is a more recent edition of this book...bummer!