Product Description

Trump's story begins when many real estate moguls went belly-up in what he calls the Great Depression of 1990. Trump reveals how he renegotiated millions of dollars in bank loans and survived the recession, paving the way for a resurgence, during which he built the most successful casino operation in Atlantic City, broke ground on one of the biggest and most lucrative development projects ever undertaken in New York City, and outsmarted one of South America's richest men for rights to the Miss Universe pageant.

Blunt, outrageous, smart as hell, and full of hilarious stories--check out his chapter "The Art of the Prenuptial Agreement"--Trump tells it like it is: the women in his life; the wild and woolly deals; negotiating tactics; his investment philosophy; and his strategy for success or coming back from adversity.

Whether you love him or hate him, one thing is certain about Donald Trump: He is a true American original, with great instincts and billion-dollar dreams. The Art of the Comeback is Trump at his best--unpredictable, irreverent, and irrepressible.

Product Details

• Amazon Sales Rank: #243194 in Books
• Published on: 1997-10-27
• Released on: 1997-10-27
• Format: Illustrated
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 244 pages

Amazon.com Review
Does the world really need another book by or about Donald Trump? Surely his previous tomes about getting to the top, surviving at the top, and falling from the top--not to mention the innumerable magazine covers and tabloid stories detailing his rather sordid personal life--have sated the public's taste for "The Donald." Just in case this isn't so, however, Trump has given us yet another paean to himself: Trump: The Art of the Comeback. If you really care to know what Trump thinks about Howard Stern, Geraldo Rivera, or Carl Icahn--or his deep understanding of women--he's happy to tell you. If you thrill to accounts of financial takeovers and mano a mano encounters in boardrooms and on golf courses, this is the book for you.

From Library Journal
Six years ago real estate developer Trump (Trump: The Art of the Deal, LJ 2/15/88) was several billion dollars in debt, owing in part, he says, to his complacency and the Tax Reform Act of 1986. Now, thanks to some skillful negotiating, hard work, and luck, he says he is back. Trump's goal for this third book is to provide "inspiration" for almost anyone, and some of his top-ten comeback tips are to play golf, stay focused, be paranoid, get even, and always have a prenuptial agreement. He even includes investment and marital advice he has offered to friends and acquaintances, e.g., "If he doesn't lose the ballbreaker, his career will go nowhere." Trump comes across as smug, crude, and self-impressed, but one remains fascinated with his business acumen. He dislikes shaking hands because it spreads germs and even informs readers to "simply bow" if they ever meet him. Recommended for curiosity seekers.?Bellinda Wise, Nassau Community Coll. Lib., Garden City, N.Y.
Copyright 1997 Reed Business Information, Inc.

Review
Trump is forever saying the obvious, as though his perceptions were original or important.... So why bother? Even allowing for hyperbole, Trump makes things happen. His absorbing account of taking ownership of 40 Wall Street, the patriarchal 72-story skyscraper for a piddling $1 million, leaves one thinking "Oh, so that's how it's done." And one has to admire how adroitly he plays his hand on the immense West Side project.... The man combines imagination with muscle. If only he could keep his mouth shut. -- The New York Times Book Review, Fred Andrews

Customer Reviews

The Art of Donald Trump's Accomplishments
This book fails to live up to its title "The Art of the Comeback." Having devoting only one full chapter on how he came back from near bankruptcy, Donald Trump fails to give his audience a proper perspective on the ingredients of coming back. His theme, like his other two books, is basically about all his acquisitions. If you truly are looking for a book about the inside secrets of negotiations, business practices, and real estate finance, don't buy this book. Instead, try to get his first book "The Art of the Deal." Now, that's a book you can learn a thing or two from.

He's the "MAN" !
Everyone either loves or hates Donald Trump! He is what we all want to be. He says and does what we all want to say and do. A very successfull businessman is probably someone that many of us would not like. In order to be able to do what they do , they have to have a large dose of ego and self confidence. They must be assertive. We the little people spend thousands reading inspirational books, attending seminars, and all the rest of that stuff to be successful, searching for that millionaire mentality, yet we condem it when we find someone who really has it! I enjoyed the book immensely. Yes there was a lot of DONALD, but so what? Read it, and learn!

Candid and Complex Self-Portrait of a Real Estate Titan
In characteristic blunt style, Donald Trump describes how he made his astounding financial comeback during the severe downturn in the early-1990s real estate market. In a few short years, Trump went from being three-quarters of a billion dollars in debt to having a net worth of over $2 billion. This fast-reading book provides a fascinating look at this highly controversial, intelligent, and complex man.

Much of the book is full of name-dropping and self-pats on the back, but, hey, "The Donald" has a lot to brag about. Trump describes how he bought and improved many of New York's greatest landmarks, such as the Emprire State Building, Wollman Skating Rink, and 40 Wall Street.

Trump is coarse and sensitive; vicious toward betrayers and generous to loyalists; egotistical and self-critical. He uses four-letter words to describe his enemies, yet is magnanimous enough to make peace with rival Merv Griffin. He describes his nasty divorce with Ivana, but has mostly good things to say about her. Perhaps The Donald's most candid admission is that the breakup of his marriage to Marla was probably his fault.

This book isn't for everyone. Trump, the quintessential builder, finds "a crane on every block" a thing of beauty. He also seems to find humor in Mike Tyson's biting of Evander Holyfield's ear during that infamous heavyweight title fight.

Trump is understandably reticent about his daily life during the tough times of the early '90s, but that would have been more interesting material than the mundane schedule he describes.

Yet, overall, The Art of the Comeback is a straight-shooting autobiography providing insight into the mind of the greatest real estate titan of our time.