Product Details

• Amazon Sales Rank: #1123952 in Books
• Published on: 2006-09-01
• Released on: 2006-09-01
• Original language: English
• Binding: Paperback
• 336 pages

About the Author
At Gensler Architecture, Design & Planning Worldwide, Ed Friedrichs served as president from October 2000, and as president and chief executive officer from October 2000 to September 2003. Mr. Friedrichs is currently a member of the board of overseers of the University of Pennsylvania School of Design and a member of the executive boards of the San Francisco Council of the Boy Scouts of America, a non-profit organization. He holds a B.A. from Stanford University and an M.A. in Architecture from the University of Pennsylvania. Mr. Friedrichs, along with his wife, Pat, currently provides strategic consulting to a number of companies.

Customer Reviews

It's a Book about Business and Architecture
I really enjoyed this book for a lot of reasons. First, it is a book about the practical aspects of running an ever-changing, always evolving business. Ed fills the pages with his own insights and his take on the advice of business gurus, almost always positive. Next, the book is an intriguing commentary on the history of Gensler, a world class architecture firm.

Well worth it if you are a fan of business books, a must if you are interested in the business of architecture.

The Ultimate Business Guide
Excellent book that provides long term strategies for building a great business. The author uses real life experiences that helps you develop business strategies that work for your organization and that you can implement today. It's a must read for all of our partners and has become a roadmap for our company.

Excellent Insight
Evaluate your business, look at your life and be bewildered by the complexities of both - then read this book and everything is a lot clearer. I hope this book makes it into today's classrooms. A must read for all students of business (and life).