Opening and Operating a Bed & Breakfast in the 21st Century: Your Step-By-Step Guide to Inn Keeping Success with Professional Online Marketing Strategies
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Average customer review:Product Description
Expanded and Revised Second Edition of a must have guidebook to success in the Bed and Breakfast Industry in the 21st Century. Great for aspiring, new or experienced innkeepers. This book covers innkeeping basics, but addresses the Internet topics in detail and helps the reader understand the steps necessary to successfully market a B&B on the Internet.
Product Details
- Amazon Sales Rank: #340384 in Books
- Published on: 2007-11-28
- Released on: 2007-01-31
- Original language: English
- Binding: Paperback
- 220 pages
Editorial Reviews
Review
The first third of Ms. Painter's book is a reality check for aspiring innkeepers. The middle third is for any innkeeper that needs ideas on how to increase business. The last third, which gets the five star rating, is a well organized overview for the web/internet neophyte like myself. I have already inplemented some of her suggestions and am eagerly awaiting results. ~Kathleen A. Jankee (Innkeeper) Townsend, TN
About the Author
Amelia’s best known for sharing practical tips and Internet marketing hints to innkeepers in her dynamic sessions at state bed and breakfast association conferences, but she is also a staff writer for the consumer's magazine "Bed & Breakfast America. She is an exciting speaker and writer well-known for gearing her presentations to all levels of experience. She is an experienced marketing professional with a background in marketing and the Internet.
Customer Reviews
A great guide for anyone thinking of owning a Bed & Breakfast
I am thirlled with this new book. Competing titles do cover the basic steps to opening a B&B, but this book takes you way beyond the basic business details and then gives the information you need to understand how to market an inn on the Internet. This is HUGE! This new book is a comprehensive guide for anyone wanting to get "heads-in-the-beds" at a new inn or an exisiting one. I love the secton on increasing Web site traffic and how optimize your Web site from a marketing perspective -- something lacking in the other titles on this hospitality subject.
PROS:
*All the business basics are there in the first few chapters.
*Experienced innkeepers have added tips and hints for success.
*The Internet is explained in great detail, as it relates to innkeeping.
*The marketing on the Internet guidelines are well explained.
CON:
*The author just begins to explain blogging, I'd like to see more on this topic.
Gets better and better the more you read
The first third of Ms. Painter's book is a reality check for aspiring innkeepers. The middle third is for any innkeeper that needs ideas on how to increase business. The last third, which gets the five star rating, is a well organized overview for the web/internet neophyte like myself. I have already inplemented some of her suggestions and am eagerly awaiting results. Kathy@gracehillbandb
Strong on Internet Specifics but Weak on the rest
This book deals greatly (more than half the pages!) with internet marketing specifics and very little with the start-up and day to day specifics (in my opinion). I already own and operate two small businesses and was looking for something a bit more specific and meaty. This books seems geared more towards people who are merely "thinking" about a career move and less toward people who are ready to jump in. I recommend you look around more before buying.




