Product Description

When it first appeared in the 1930s, FM radio was a technological marvel, providing better sound and nearly eliminating the static that plagued AM stations. It took another forty years, however, for FM's popularity to surpass that of AM. In Sounds of Change, Christopher Sterling and Michael Keith detail the history of FM, from its inception to its dominance (for now, at least) of the airwaves.

Initially, FM's identity as a separate service was stifled, since most FM outlets were AM-owned and simply simulcast AM programming and advertising. A wartime hiatus followed by the rise of television precipitated the failure of hundreds of FM stations. As Sterling and Keith explain, the 1960s brought FCC regulations allowing stereo transmission and requiring FM programs to differ from those broadcast on co-owned AM stations. Forced nonduplication led some FM stations to branch out into experimental programming, which attracted the counterculture movement, minority groups, and noncommercial public and college radio. By 1979, mainstream commercial FM was finally reaching larger audiences than AM. The story of FM since 1980, the authors say, is the story of radio, especially in its many musical formats. But trouble looms. Sterling and Keith conclude by looking ahead to the age of digital radio--which includes satellite and internet stations as well as terrestrial stations--suggesting that FM's decline will be partly a result of self-inflicted wounds--bland programming, excessive advertising, and little variety.

Product Details

• Amazon Sales Rank: #862604 in Books
• Published on: 2008-07-15
• Original language: English
• Number of items: 1
• Binding: Paperback
• 336 pages

Features

• ISBN13: 9780807858882
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

Review
"Sterling and Keith . . . intelligently consider FM's present and future. . . . Allowing FM's story to date--a distinctly American tale of art, science, business, and ingenuity--to conclude satisfyingly, loud and clear."
— The Atlantic Monthly

"Fills a significant gap in the literature. . . . Likely to remain the definitive history of FM radio for some time to come."
— H-Net Reviews

"Another solid contribution to our understanding of the broadcast industry."
— Journalism History

"A welcome addition to electronic media research . . . not written just for the electronic media scholar."
— American Journalism

"Well researched and documented. . . . This interesting, well-written book is worth acquiring. . . . Essential."
— Choice

About the Author
Christopher H. Sterling is professor of media and public affairs at George Washington University. He is author or editor of two dozen books, including Stay Tuned: A History of American Broadcasting.

Michael C. Keith is associate professor of communication at Boston College. A former broadcast professional, he cofounded the Broadcast Education Association's Radio and Audio Media division and is author of twenty books, including Dirty Discourse: Sex and Indecency in American Radio.

Customer Reviews

A True Account of FM's Rise, Fall and Rise Again
This is probably the most definitive review of FM that has been compiled to date. This account chronicles the efforts of some brave and innovative men to provide a static free choice to radio listeners. As a retired broadcaster of 50 plus years, I know, as I was there. A great read, and a wonderful reference book!