Product Details
The Way of the Warrior: Business Tactics & Techniques From History's Twelve Greatest Generals

The Way of the Warrior: Business Tactics & Techniques From History's Twelve Greatest Generals
By James F. Dunnigan, Daniel Masterson, Jr, Daniel Masterson

Price:

This item is not available for purchase from this store.
Click here to go to Amazon to see other purchasing options.


24 new or used available from $0.01

Average customer review:

Product Description

Comprehensive, insightful and extremely accessible, this book reveals the management lessons of history's finest military leaders, including Alexander the Great on having vision, Ghengis Khan on quick decisions, Julius Caesar on communication, Napoleon on managing change, U.S. Grant on the art of the turnaround, Douglas McArthur on coping with disaster, and Norman Schwarzkopf on building alliances.


Product Details

  • Amazon Sales Rank: #2107325 in Books
  • Published on: 1997-10-15
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover
  • 224 pages

Editorial Reviews

From Library Journal
Thomas Dunne Bk: St. Martin's. Nov. 1997. 224p. index. ISBN 0-312-17061-0.
Copyright 1997 Reed Business Information, Inc.

About the Author
James Dunningan is an adviser and lecturer to the State Department, Army War College, National Defense University, CIA, and many other institutions. Author of the classic military manual, How to Make War, Dunnigan served as NBC's Gulf War analyst and is the author of fifteen books. He lives in New York City.

Daniel Masterson leads a major software company and has done significant work in making computer war games. He lives in Salt Lake City, Utah.


Customer Reviews

Business is War4
This book summarizes the tactics used by some of the greatest generals in history. Many of the communications, PR, and leadership tactics can be adapted to the business world. The only negotiation tactic that cannot be used is Genghis Khan's tactic of killing everybody who resisted him.

Lead from the front4
From Alexander the Great to General Schwarzkopf, all great leaders in their time. The term Captain is uded readily, instead of General, as the title implies, but it hardly makes a difference.

Although leading from the front can be taught in an afternoon, it is spelled out in this book, constantly.

One thing about Generals in war should be said. The victor isn't always the one with the best plan, but the one who made the least blunders.

Not one of the best, but certainly worth reading.

Excellent! I just required my son to read .5
The best book I ever read after Sun Tzu's Art of War. I look forward to buying more books written by Mr. Dunnigan. I already told my daughter to bring them home this coming May 7 from Michigan. We will enjoy reading all the books of Mr. Dunnigan now and in the years to come. They will come in handy especially in my researches, now and in the future. I salute you Mr. Dunnigan, may you make more books to guide us. I am so happy to have bought this book (actually it was the last copy) and I am looking forward to reading the other titles written by him. I just informed my friends in media in our country, the Philippines to read this book and also the other titles. I am the self appointed advertiser of Mr. Dunnigan in our country.