Product Description

Often, the small, delightful details make a piece shine, similar to the way unique buttons on a white shirt can give it an entirely new look. This book explores 1,000 of these embellishments available to graphic designers across all kinds of projects, from books to brochures, invitations to menus, CDs to annual reports.

Exacting photography, which is accompanied by credits outlining the vendors and materials used, focuses on these details. This book invites designers to literally shop for ideas. Content is organized by type; if you?re in the market for an unusual binding, turn to the bindings section to see a wide collection of fresh ideas.

Other topics covered include fasteners, graphics, unique materials, embossing, debossing, specialty inks, type treatments, interesting color usage, add-ons, die cuts, and much more.

Product Details

• Amazon Sales Rank: #24904 in Books
• Published on: 2004-09-04
• Original language: English
• Number of items: 1
• Binding: Turtleback
• 320 pages

Features

• ISBN13: 9781592530779
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

About the Author
Wilson Harvey is a London-based integrated design and marketing agency with a focus on producing high-end communications for a wide range of clients. Wilson Harvey has designed more than 500 books for a variety of publishers including Berg, Random House, Cond? Nast, Pavilion, Quintet, and Rockport. Wilson Harvey is also the author/designer of The Best of Brochure Design 7.

Customer Reviews

Terrific resource - one of a kind
To be up-front, a few of my package design pieces have been featured in this book which is a compilation of design ideas from around the world. You may consider me biased because of this, but I have found the work of the designers in this book to be very inspiring and practically useful in my day-to-day design work.

Rockport is the premier design book publisher - and this book is a terrific example of it. The book is divided into sections that zero in on different techniques and effects that designers around the world have utilized to create terrific look and feel for printed pieces.

The book features mostly brochures, annual reports and mailers. A small proportion of packaging is represented.

Harvey Wilson zeros in on effects like hotstamping, folding methods, unusual materials and methods of closure, bindings, type treatments and some graphic treatments. Handy little icons beneath each picture describe the effects that are used.

Like the other reviewer, I thought the last chapter on graphic treatments was far too edgy to be useful to me. (Unless you do a lot of edgy work.)

This book is for those who want to use special effects. This book acts more like a scrapbook of ideas than a design/technique book. You can mix and match many of these ideas - most of which are from cutting edge European design firms and some talented US firms plus others.

I don't know of any book that is quite like this, so it would make a great addition to any design library.

1000 times I wished I was that good!
This is a wonderful book. From front to back it reaches out and messes with your head. So many inspiring examples, so many great minds have been at work. Designer envy is taking hold, and I don't want to put it out of my hands, oh, if only holding it to my head by osmosis all these amazing creative juices would fill my empty creative void. So then, I study and rejoice in finding beautiful, fun, clever and artistic masterpieces that seem so innocently displayed on these pages. You need to see it to believe it. I feel inspired and free again. I will try again, or maybe tomorrow, to be the best designer I can be. I love grapic design!

If only coffee had the same effect on me :)

Fluff
I hoped this book would provide inspiration and novel approaches to inspire my design projects, but I was sadly disappointed. Most of the projects featured, although obviously expensive to produce, lacked concept and clever ideas. I would rather see projects that started with a great idea, then added the special effect to really shine. Instead, this was all about special effects for the sake of special effects.