Product Details
Eat This Not That! Supermarket Survival Guide: The No-Diet Weight Loss Solution

Eat This Not That! Supermarket Survival Guide: The No-Diet Weight Loss Solution
By David Zinczenko, Matt Goulding

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Product Description

Features of the Eat This Not That! Supermarket Survival Guide: - the 20 Worst Foods in the Supermarket - the Ultimate Supermarket Label Decoder - 17 Secrets the Food Industry Doesn't Want You to Know - Shop Once, Eat for a Week - How to Stock the Perfect Pantry Investigative, comprehensive, and compelling, this guide helps consumers navigate their shopping carts through the thousands of nutritional pitfalls in every grocery store to help you lose weight, save cash, and bring home the tastiest, healthiest choices every time.


Product Details

  • Amazon Sales Rank: #184 in Books
  • Published on: 2008-12-30
  • Released on: 2008-12-30
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 336 pages

Features


Editorial Reviews

Amazon.com Review
With tens of thousands of products crammed into the walls of the neighborhood supermarket, trying to find a reliable snack, pantry product, or frozen dinner can be a serious challenge for the time-strained consumer. The Eat This, Not That! Supermarket Survival Guide changes all of that, offering discerning shoppers everywhere a simple plan for finding the healthiest foods for them and their families. Beyond homing in on the best and worst in the world of packaged foods, the Eat This, Not That! Supermarket Survival Guide scours the aisles to help you pick the most nutrient-packed produce, the leanest, tastiest cuts of meat, exotic cheeses that double as healthy snacks, and the best contaminant-free fish the ocean has to offer.

Click each image below for a larger view of selections from Eat This Not That! For Supermarkets



Review

Readers Love ETNT:
“The book was so easy to use. And I said this is a no brainer. I have nothing to do but to go to the grocery store and look at this book. And I dropped 35 pounds within a year. My husband used to call me his ‘full sized woman.’ Of course, he doesn’t say that any more and he can’t keep his hands off me!” – Darlene, ETNT reader.
 
“This book is now a reference book I look at and have fun with, plus I think it has helped me drop a couple of pounds extra with my exercising in the last couple of weeks.”
 
“This book has saved me thousands of extra calories and I did not sacrifice one thing.”
 
“This is a great read and helps you make better choices when eating out to shopping at the grocery store. As I read I did not realize what a small change in your choice could make. I've already lost 7lbs and am very pleased.”

About the Author

DAVID ZINCZENKO, editor-in-chief of Men’s Health magazine, is the author of the New York Times bestsellers The Abs Diet and The Abs Diet for Women. Once an overweight child, Zinczenko has become one of the nation’s leading experts on health and fitness. He is a regular contributor to the Today show, and has appeared on Oprah, Good Morning America, and Primetime Live.
MATT GOULDING is the food and nutrition editor of Men’s Health. He has cooked and eaten his way around the world, touching down in Allentown, Pennsylvania, where he divides most of his time between computer and stovetop.


Customer Reviews

Really useful information.5
This is a really useful book that has a lot of really good information in it. I find myself constantly referring to it whenever I'm about to go grocery shopping. It really helps to have a guide like to this to make healthy choices especially when it comes to "convenient" prepackaged foods. Another book I enjoyed is Goodbye, Fatty! Hello, Skinny! How I Lost Weight And Still Ate The Foods I Loved-Without Dieting. I read all sorts of books on calorie counting and weight loss and think anyting that informs or encourages is a benefit.

The nonfiction book of the year?5
I know, that sounds like a wild claim. And I'm surprised I wrote it.

I own both of the previous Eat This Not That books (Thousands of Simple Food Swaps, For Kids!), so when I noticed this one was about to come out I decided to skip it. What more could it offer than what was already in the other two?

Then, tonight, I went shopping for food with my teenage daughter at Target. We spotted this in the little book section and, at her urging, picked it up and glanced through it.

What a great book! So helpful! So useful! Yes, if it keeps my husband healthy and my daughter enthused about nutrition, it gets my vote as best nonfiction book this year. I read about every day, and no book has struck me as a Must Buy as much as this one.

The reason? Since the book is entirely about food at supermarkets, every item on every page is something readily accessible to you. And since every item is captioned with its relevant nutritional information, it's like having the "Nutrition Facts" panel of every major item at your grocery store right there in your purse, in a little book that is so well designed and organized it is remarkably easy to use.

By comparison, the earlier titles had less detailed grocery sections, as well as lots of stuff about fast food chains and table-service franchise restaurants, material that is useful only if you frequent those particular places.

In this book, every page has valuable content for anyone who shops at a supermarket -- so much, in fact, it's tough to determine just what to highlight in this review. Every time I flip through the book I come across useful, surprising information. For example, right now I'll randomly open it a few times and learn why....

1) Fruit Loops are better for you than Apple Cinnamon Cheerios...

2) Regular Cheerios is a better choice than Smart Start...

3) Regular Quick 1 minute Quaker Oats is healthier than Quaker's Simple Harvest Multigrain hot cereal...

4) Dole pineapple cups are more nutritious than Dole mixed fruit cups...

5) Del Monte pear halves beat Del Monte sliced pears...

I could go on forever.

By the way, not all the pages are side-by-side product comparisons. One spread, titled "The Meat Matrix," compares the nutritional value of a variety of meats, everything from pork to ostrich. Another, "The Perfect Refrigerator," displays a perfectly stocked healthy fridge. My daughter was especially interested in a spread titled "The Snack Matrix," which shows which combination of snack items (fruit, peanut butter, cottage cheese) mix well together for both nutrition and taste. Another section discusses how to store fresh fruit and produce and explains why fresh food is better for you.

Until now, I have never used the phrase "book of the year" in any of my Amazon reviews. But this one, at least for nonfiction, just might live up to that claim.

Secrets of the Food Industry--You May Just Be Shocked!5
From: www.BasilAndSpice.com
Author & Book Views On A Healthy Life!

Book Review: Eat This>>Not That! Supermarket Survival Guide: The No-Diet Weight Loss Solution (Rodale, 2009) by David Zinczenko and Matt Goulding

Look at the cover of this best seller. Will you choose Haagen-Dazs Mint Chip (300 calories/ 19g fat) or Breyers All Natural Mint Chocolate Chip (150 calories/ 8g fat) ice cream? Is it really all about the choices we make that reduces our waistlines? In part, yes. The other components of weight loss involve exercise and a positive mental attitude.

Eat This>Not That for the supermarket claims to be "The No-Diet Weight Loss Solution." Tied with a reduction of poor emotional eating habits, the idea of NOT dieting to achieve weight loss, is the next new "thing" in the dieting world. The question is, "Do you believe this?"

Authors David Zinczenko and Matt Goulding would have you believe their theory. They are also the authors of two other best sellers, Eat This>>Not That! (loved by my teenage son) and Eat This>>Not That! For Kids.

To Zinczenko and Goulding, the supermarket is a dangerous place--filled with forbidden foods, sold to you with fancy marketing techniques. "The supersizing of the American diet has affected all of our foods, and nowhere is that more apparent than at the supermarket." We, the consumers, are not to blame for our enlarging bodies. Rather, the fault lies with the eye-appealing packaging of food products and the cheap cost of unhealthy foods.

Zinczenko and Goulding write that Americans spend about $542 million on health and fitness books (This must include their series of books.), $18.5 billion on health club memberships, and $5.2 billion on diet foods and weight loss programs yearly. Their bottom line is this, "The food we consume today is simply different from the food that Americans ate 20 or 30 years ago." Backed up with research, Eat This>>Not That provides plenty of ammo points:

* Extra calories have been added to traditional foods. Ex. High fructose corn syrup
* Food products have been supersized. We've come to expect this at our meals. Are we brainwashed?
* Food products now include harmful ingredients. Ex. Trans fat
* Fruits and vegetables are at a reduced nutritional quality. Farming practices are cited as the modern day culprit.
* Meats are different. Today's chicken is higher in fat than it is in protein.
* Drinks include additives and extra calories. I personally recommend water--add a slice of lemon.
* Unknown ingredients have been added to foods. "There are now more than 3,000 ingredients on the FDA's list of `safe' food additives..."

Eat This>>Not That includes quite a bit of data, lists, and hints:

* 5 cheap eats you can't beat
* Exposure of false claims
* 20 worst packaged foods--ex. Eggo Original Syrup is named the worst condiment. ¼ cup is 240 calories and 40 grams of sugar. Use 100% maple syrup if you must flavor your pancakes.
* Hints for choosing the best produce and getting your kids to eat it.
* A salad bar survival guide
* Pointers for choosing poultry, fish, and other meats
* Food additive glossary
* Shop once, eat for a week grocery list and recipes
* 6 rules on how to shop--Stick with the perimeter walls of the store. View the top and lower shelves.
* 11 secrets the food industry doesn't want you to know. This is really an intriguing section. Did you know that canned pineapple may contain up to 20% moldy fruit? And, "Land O'Lakes doesn't want you to know that there's no such thing as `Fat-Free' Half-And-Half."

As our world changes, so does our food supply, leaving us wondering about what we really should be putting into our mouths. This is a book for the college student, those trying to eat more healthily, the teenager, and even the more experienced shopper who can always learn a new trick.

It is obvious that hours and hours of research and lab-testing have gone into the preparation of Eat This>>Not That! Though a follow-up book isn't always as good a work as the first in a series, Eat This>>Not That! Supermarket Survival Guide is a superior book, incorporating more relevant content for consumers across the country. I recommend Eat This>>Not That! Supermarket Survival Guide.

5 Stars