Product Description

The paperback edition of Daniel H. Pink's groundbreaking book, A Whole New Mind.

Described by reviewers as "an audacious and powerful work," "a profound read," "right on the money," and "a miracle," the book reveals the six abilities individuals must master in an outsourced and automated world. Several publications named A Whole New Mind one of the best business books of 2005. It is now being translated into 12 languages -- and will appear across Europe and Asia in 2006.

For this updated and expanded edition, Pink has added dozens of new tools, tips, and exercises to help individuals and organizations sharpen their right-brain capacities. Find out why Thomas L. Friedman, author of the mega-bestseller The World is Flat, calls A Whole New Mind his "favorite business book."

Product Details

• Amazon Sales Rank: #155 in Books
• Published on: 2006-03-07
• Original language: English
• Number of items: 1
• Binding: Paperback
• 288 pages

From Publishers Weekly
Just as information workers surpassed physical laborers in economic importance, Pink claims, the workplace terrain is changing yet again, and power will inevitably shift to people who possess strong right brain qualities. His advocacy of "R-directed thinking" begins with a bit of neuroscience tourism to a brain lab that will be extremely familiar to those who read Steven Johnson's Mind Wide Open last year, but while Johnson was fascinated by the brain's internal processes, Pink is more concerned with how certain skill sets can be harnessed effectively in the dawning "Conceptual Age." The second half of the book details the six "senses" Pink identifies as crucial to success in the new economy-design, story, symphony, empathy, play and meaning-while "portfolio" sections offer practical (and sometimes whimsical) advice on how to cultivate these skills within oneself. Thought-provoking moments abound-from the results of an intensive drawing workshop to the claim that "bad design" created the chaos of the 2000 presidential election-but the basic premise may still strike some as unproven. Furthermore, the warning that people who don't nurture their right brains "may miss out, or worse, suffer" in the economy of tomorrow comes off as alarmist. But since Pink's last big idea (Free Agent Nation) has become a cornerstone of employee-management relations, expect just as much buzz around his latest theory.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From Booklist
"Abundance, Asia, and automation." Try saying that phrase five times quickly, because if you don't take these words into serious consideration, there is a good chance that sooner or later your career will suffer because of one of those forces. Pink, best-selling author of Free Agent Nation (2001) and also former chief speechwriter for former vice-president Al Gore, has crafted a profound read packed with an abundance of references to books, seminars, Web sites, and such to guide your adjustment to expanding your right brain if you plan to survive and prosper in the Western world. According to Pink, the keys to success are in developing and cultivating six senses: design, story, symphony, empathy, play, and meaning. Pink compares this upcoming "Conceptual Age" to past periods of intense change, such as the Industrial Revolution and the Renaissance, as a way of emphasizing its importance. Ed Dwyer
Copyright © American Library Association. All rights reserved

Review
An audacious and powerful work. -- Miami Herald

For soon-to-be liberal arts graduates, it makes an encouraging graduation gift. -- Newsweek

For those wishing to give their creative muscles a workout, the book is full of exercises and resources. -- Harvard Business Review

This book is a miracle. Completely original and profound. -- Tom Peters, author of In Search of Excellence

Very important, convincingly argued, and mind-altering. -- Po Bronson, author of What Should I Do With My Life?

Will give you a new way to look at your work, your talent, your future. -- Worthwhile magazine

Wow! A Whole New Mind is one of those rare books that marks a turning point. -- Seth Godin, author of Purple Cow

Wow! This is not a self-help book. It's way more important than that. -- Seth Godin, author of Purple Cow

Customer Reviews

Skills to flourish in our changing world
I am always looking for ways to be more productive. Being left-handed I became interested in this book when I saw the sub-title "Why Right-Brainers Will Rule The World". I thought: "finally, my day has come!".

What I found was not quite a "recipe book" for success but rather a new and different way to look at the world.

The book is replete with references to resource materials (many of which are found on the Internet free of cost). Now on my second reading I am taking the time to visit these resources to take my understanding of my fledgling new skill set to a deeper level.

When I really like a book I buy extras to give to friends. Of the five extras that I bought I have given them to; a school superintendent, a financial services businessman, a nurse nearing retirement, a newspaper editor and an attorney.

If you want to learn what you will need to do differently or better to excel in our changing world this book is for you.

Adventures from the left brained
As someone who had depended on her left brain way too much in life, this book is bringing me out of my shell and encouraging me to appreciate the right side of my brain again. I am in my second year of my master's studies in Landscape Architecture and the book's chapter on design highlights the need for everyone to become designers. This book is extremely readable, it has become my bed-side book. Pink writes fluently and has created a book that is both informative and enjoyable.

Why so much more than the print book?
I want to read this, but it doesn't make sense to me that an electronically transferred book is so much more than the current paperback price. I won't buy the kindle edition till the price drops.