Product Description

Product Details

• Amazon Sales Rank: #385359 in Books
• Published on: 2009-04-14
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 224 pages

Features

• ISBN13: 9781593155308
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

From Publishers Weekly
Given Trump's larger than life—and polarizing—public persona, part of Skipp Sudduth's achievement as narrator is his creation of a buffer zone of sorts. Granted, the entrepreneur does deliver a zealous introduction, but as Sudduth takes over, it becomes possible to overlook the positive and negative caricatures of Trump the celebrity and focus on his tangible no-nonsense advice. While viewers of The Apprentice will certainly recognize The Donald 's bravado in the recurring litany of accomplishments related to the global Trump brand, Sudduth's presentation of the career and personal growth tips will resonate with listeners. A Vanguard hardcover. (Apr.)
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Review
"(E)ntertaining and valuable account of how to play the Trump card... I (found) his stories valuable and entertaining. In particular, the chapter titles are snappy and motivational. Trump's advice is that we should never think our way is the only way. Perhaps his readers should keep that in mind." -The Irish Times "Donald's wisdom is priceless-it's the perfect book at the perfect time." -Robert Kiyosaki, New York Times bestselling author of Rich Brother Rich Sister"

About the Author

Customer Reviews

Trump Trumps Trump
I thought Donald Trump's last book was his best to date. In the same way that each of his buildings seems to trump his most recent, so too with this book. Trump has once again trumped Trump. This is his best book yet (why do I have a feeling that an even better book is already in process???).

This is an easy book for critics to dismiss as a celebrity fluff piece. But, the book really is far better than that. The fifty short essays, in and by themselves, are first rate commentary on important concepts for business and life. Taken together, the fifty essays provide a wonderful insight into the way Trump thinks and acts. And, gaining an insight into how Trump thinks and acts is worthwhile for he is world's pre-eminent master at personal brand building - a competency needed for almost every successful person.

Each of the fifty essays is well written, and each concept is illustrated by a short story to reinforce the point being made. The result is a book that almost invites speed reading...but I urge readers to slow down and really think through each of the fifty points being made. Even better yet, challenge yourself to grade yourself, as I have, on each of the fifty points. By grading yourself, I expect that you will gain new respect for Trump and new insights into just how brilliant Trump is.

Let's take the example of "You Can Better Your Best at Anytime." The fact that Donald Trump walks the talk with this mantra is readily apparent. Each of his buildings outdoes his previous best. As does each of his books. Etc. Etc. Prior to reading this book, that life philosophy was not woven into the fabric of my life. In a world where many guru's are preaching "good is good enough," Trump exhorts us to make our efforts a masterpiece. Now making everything a masterpiece could easily put someone into a state of frozen perfectionism, but Trump's philosophies also embrace a "get it done" style that is the antithesis to being frozen in perfectionism.

My greatest take-away from the book was one that came indirectly from the book. As I absorbed all that I was reading about Trump, the wisdom of Mike Robbin's terrific book Be Yourself, Everyone Else is Already Taken: Transform Your Life with the Power of Authenticity was heavy on my mind. Trump is the essence of the authenticity that Robbins suggests can be so powerful. As a result of these two books, I now see Trump as being bold, rather than just brash. A man who speaks his mind in a direct manner from which we can all learn. A man whose branding is based on the power of authenticity. And, a man whose real life gift is being a walking example of living an authentic life in an era where so many of our role models have been shown to be so lacking in authenticity.

Awesome book, especially for those who treat it like a classic and really, really reflect on the inner meaning of this collection of fifty thoughtful essays.

Love Him or Hate Him - Still He Is A Champion
Donald Trump's name has become a brand like Coca-Cola - you may love him or hate him but you expect quality and you get it. This book proves that Trumps talents exceed business acumen and TV personality - he can write and share his insight in the highly attractive (and not very easy) form of an essay.
This collection is rather broad - it includes Trump's comments on current politics, business, investments, psychology but also literature. Actually, it is quite interesting to listen to Trump's comments on matters which seem to be outside his area of expertise. He approaches them with ready intelligence and openness which are sometimes more valuable then experience or erudition (though frankly speaking - he has an impressive amount of both), it is only from a different angle that we can see aspects we have missed so far.
Obviously, the most practical value is to be derived from Trump's comments on business. I liked his insistence on sticking to one's guns (or as he would more likely say "protecting one's assets" or "going against the tide") - he has certainly proved with his life that this a policy which makes sense in the longer run.
If you think about going into business, Trump has a lot to teach you. If you are in business, Trump can help you get better at what you're doing. The truth is that whatever you do you can achieve more if you learn to take advice from wise people. This book proves that Donald Trump is one of them.

Good book
Nice, updated and concise book. A man that now gives a more mature advice during challenging times.