Founder - Dave Balter
Dave Balter is Founder and CEO of BzzAgent, a Word of Mouth Marketing company.

"You'll find my favorite marketing and business books, as well as a few non-fiction not-to-be-missed. Mainly, because as marketers, we need to continue to broaden our thinking by looking at many different perspectives of the world. Just the way people write - let alone the worlds they produce - can be as insightful as any work of marketing genius."

Synthetic Worlds: The Business and Culture of Online GamesA Confederacy of DuncesDiffusion of Innovations, 5th Edition
Synthetic Worlds: The Business and Culture ...
by Edward Castronova
$12.24
A Confederacy of Dunces
by John Kennedy Toole
$10.20
Diffusion of Innovations, 5th Edition
by Everett M. Rogers
$30.11
Chuck Klosterman IV: A Decade of Curious People and Dangerous IdeasButterfly Economics: A New General Theory of Social and Economic BehaviorPale Fire (Penguin Modern Classics)
Chuck Klosterman IV: A Decade of Curious Pe...
by Chuck Klosterman
$10.20
Butterfly Economics: A New General Theory o...
by Paul Ormerod
$15.75
Pale Fire (Penguin Modern Classics)
by Vladimir Nabokov
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting AnythingPattern RecognitionInfluence: The Psychology of Persuasion (Collins Business Essentials)
The Art of the Start: The Time-Tested, Batt...
by Guy Kawasaki
$17.79
Pattern Recognition
by William Gibson
$7.99
Influence: The Psychology of Persuasion (Co...
by Robert B. Cialdini
$12.23