Product Details
This Business of Concert Promotion and Touring: A Practical Guide to Creating, Selling, Organizing, and Staging Concerts (This Business of)

This Business of Concert Promotion and Touring: A Practical Guide to Creating, Selling, Organizing, and Staging Concerts (This Business of)
By Ray Waddell, Rich Barnet, Jake Berry

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Product Description

Concerts are part art, part party--and a big part business. This Business of Concert Promotion and Touring is the first to focus on that all-important business aspect, from creating a show, to selling a show, to organizing the show, to staging the show. Working with venues, personnel, booking, promoting, marketing, publicity, public relations, financial management, and much more are covered in this indispensable one-volume resource. And the ideas and techniques explained here can be used for every type of concert promotion, including college shows, artist showcases, club gigs, as well as major events handled by local promoters, nationwide promoters, and worldwide promoters. Concert promoters and tour mana

Product Details

  • Amazon Sales Rank: #22178 in Books
  • Published on: 2007-10-02
  • Released on: 2007-10-02
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover
  • 272 pages

Editorial Reviews

About the Author
Ray Waddell is Senior Writer, Touring, for Billboard magazine. His weekly column, On the Road, keeps him in regular touch with agents, promoters, artist managers, business and venue managers, ticketing agencies, and everyone else associated with this business of concerts. He lives in Hendersonville, Tennessee.
Richard D. Barnet, a professor in the Department of Recording Industry at Middle Tennessee State University, is co-author of Controversies of the Music Industry. He lives in Nashville, Tennessee. Jake Berry Owner of Fader Higher has provided Production Management services to some of the top Bands in the world including The Rolling Stones. U2, AC/DC, Metallica Tina Turner and Shakira and also Family show including The Wiggles, Barney and Walking with Dinosaurs The Live Experience. He lives in Scottsdale, Arizona.

Customer Reviews

Concert promotion5
I am everything for the band and I find the information in this book very valuable depending on the role I play each day, either managing my self or preparing a set for a show, great material, I carry this book with me everyday hoping to have it all memorized.

Provides new cutting-edge career paths in the notoriously difficult music industry5
THIS BUSINESS OF CONCERT PROMOTION AND TOURING: A PRACTICAL GUIDE TO CREATING, SELLING, ORGANIZING AND STAGING CONCERTS provides new cutting-edge career paths in the notoriously difficult music industry, which has been virtually transformed by digitalization and online copying. Promoters of music have kept industry secrets to success tightly to themselves - until now. Here's a book for any looking to become involved in the music industry and for business pros seeking an edge: from ads and promotion to managing performers, gaining publicity and venue staffing, here are all the keys to industry success and the secrets which fuel such successes.

Indie Promo keeps yur band on track4
This book was a good compilation of facts to keep an
Indie band on track to be successful. Add Tour Smart by
Martin Atkins and you should avoid many pitfalls other
bands have faced in the past