Product Description

The new Eighth Edition of the Music Business Handbook and Career Guide maintains the tradition of this classic text as the most comprehensive, up-to-date guide to the $100 billion music industry. This new Eighth Edition expands on hot-button music business issues such as digital downloads, piracy, and record company transformations. Thoroughly revised, the Eighth Edition shares a particular emphasis on online music and its impact on the rest of the industry. The Eighth Edition also includes complete coverage of all aspects of the music industry, including songwriting, publishing, licensing, artist management, promotion, retailing, media, and much more.

New to This Edition

• Highlights the impact of online music, the iPod revolution, digital downloads, and cellular ring tones on the music industry
• Features complete sections on entrepreneurial ventures and careers in music, including specific advice on getting started in the music business
• Includes a revised Instructor's Manual on CD offering new in-the-classroom tips on how to best use the classic text as both a core and supplemental resource

This updated Eighth Edition of a bestseller is thorough in scope and ideal as the core textbook in courses such as Introduction to the Music Business, Music and Media, and survey courses. This book can also be used for more specialized courses on the record industry, music merchandising, music careers, artist management, music and the law, arts administration, and music in popular culture. Music business newcomers and professionals alike will find the new edition a valuable resource, whatever their specialty within the field. (20050601)

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Product Details

• Amazon Sales Rank: #178816 in Books
• Published on: 2005-06-28
• Number of items: 1
• Binding: Hardcover
• 640 pages

Review
Tim Hays : "This Eighth Edition of the familiar Baskerville opus is easily the most up-to-date version ever printed. Two new chapters add needed subjects to the past array, 'Starting Your Own Business' and 'The Digital Age.' The latter, discussing downloading, digital hardware, and copyright initiatives, is a welcome relief for those of us attempting to keep up. I've always been a fan of the text since it is the only one that is truly comrephensive in scope. Baskerville covers the waterfront. No other book even attempts to do this."

The Bookwatch : "A focus on all kinds of interactions between artist and producer, record company executive to band, makes Music Business Handbook And Career Guide one of the most comprehensive music business books on the market."

About the Author
Author David Baskerville received a Ph.D. in music from UCLA. His background included staff composer-conductor for NBC-Hollywood; arranger for Nelson Riddle, Paramount Pictures, and 20th Century Fox; television producer for BBC-London; conductor at Radio City Music Hall; trombonist with the Seattle Symphony, Los Angeles Philharmonic, and NBC-Hollywood orchestra; Executive Vice President of Ad-Staff, Inc.; producer of award-winning broadcast commercials; Executive Editor of Tor Music Publishing Company; and President of Sherwood Recording Studios, Los Angeles (subsequently operated by Warner Bros. Records).
He also served as a consultant to companies in the entertainment industry, such as Walt Disney Productions, and to research and marketing firms, such as Vidmar Communications, Los Angeles. As an educator, Dr. Baskerville created and directed the music management program at the University of Colorado at Denver, where he became professor emeritus. He was a guest lecturer, consultant, or clinician at USC, UCLA, Chicago Musical College, Hartt School of Music, the Ohio State University, University of Miami, and Trebas Institute, Canada. He was a featured speaker at national conventions of the Music Educators National Conference, College Music Society, National Association of Jazz Educators, and the National Association of Schools of Music.

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Customer Reviews

Easy reading & full of wisdom
Everything that the artist never thought about... that's why we're artists, not business-people. Good reading and highly recommended.

Good title with interesting info
This book is great to start with and you can really learn valuable information from it along with which path in the music business suits you the best. It is a great guide for a newbie and also for a experienced because everyone has something to learn from this book however the next book you need to read is: "The Music Business: How YOU can make $500,000 "or more" a year in the music industry by Doing it Yourself!" by Ty Cohen which along with this one will give you tips on how to get the best deals and make the most profit from your business. I assure you that if you have these two books you can't fail and your business will keep on growing.

Provides the latest insights into the industry, which is going through extensive changes
The new updated edition of Music Business Handbook And Career Guide provides the latest insights into the industry, which is going through extensive changes. For one, digital downloads and piracy are changing how music itself is available to the public. Online music, iPods, and other computer-based changes are transforming not only how the industry does business, but how it presents products and sells them. Sections on careers include all kinds of options, from managing artists to producing concerts, producing motion picture and TV scores, and more. A focus on all kinds of interactions between artist and producer, record company executive to band, makes Music Business Handbook And Career Guide one of the most comprehensive music business books on the market.