Product Description

Despite the ever-changing nature of the music industry, one constant remains: you must become a ruthless promotion fanatic to achieve success. There are no quick fixes or shortcuts to fame and fortune in the music business. But if you truly desire success and are dedicated to putting your time, energy, money, patience, and talent to the task, you can achieve the notoriety you desire...if you learn the art of ruthless self-promotion. "Ruthless Self-Promotion in the Music Industry, Second Edition" is not a book about how to compose, play, or produce music; it's the key to the magic forumula for building your music career, reaching your goals, and achieving what you want, need, and feel you deserve. Effective promotion is a journey that never ends, and you will find yourself returning to this comprehensive, up-to-date reference again and again as you pursue your musical goals.

Product Details

• Amazon Sales Rank: #914056 in Books
• Published on: 2005-11-01
• Number of items: 1
• Binding: Paperback
• 320 pages

About the Author
Jeffery P. Fisher provides audio, video, music, writing, training, and media production services. He also teaches audio and video production at the College of DuPage in Glen Ellyn, Illinois, and writes extensively about music, sound, and video for print and the Web. He is the author of eight books, including Instant Sound Forge, Moneymaking Music, Ruthless Self-Promotion in the Music Industry, and Profiting from Your Music and Sound Project Studio.

Customer Reviews

Ruthless Self-Promotion in the Music Industry
Very pleased with this book and the author's knowledge and willingness to share same. Very highly recommended!

ESSENTIAL FOR THE MUSIC ENTREPRENEUR
I have read and re-read this book several times. Before I started my company ([...]) I was running incircles trying to discover the best way to take my music career to the next level. If you buy this book make a promise to commit to the steps that Jeffery lays out.
Many readers who come from a creative and production background might be turned off by the basic advice that is discussed here but don't fool yourself! This is a great book that can give you the structure to succeed at your own business.

great insights
Self-promotion in the music business is key to a successful career. There are very few other passions that require as much effort be put towards selling one's self. This book will give you great ideas, like how to write a business plan and how to develop a marketable image. It has information that is especially good for the beginner; it helped me by teaching me how to develop a plan for success. It also helps because it reminds you not to be discouraged by rejection; all artists have to get turned down many times before someone recognizes their potential. This book is totally worth its price, as the information is priceless!