Product Description

Although email has overtaken written communication in business, letterhead design is just as vital as ever. Since business letters are mailed less frequently, each one sent has the opportunity to have a greater impact on the reader that it would have in the pre–internet era. Today's designers are challenged to create a letterhead (and letterhead set) that will accomplish the following: make a positive first impression for the business; be an appropriate design for the firm's personality and corporate culture; and leave a lasting impression in the mind of the recipient. In addition, the "letterhead set" will usually contain an envelope–one which ideally says "open me first." THE BIG BOOK OF LETTERHEADS includes nearly 400 letterhead sets, all selected for their ability to inspire the reader and provide countless brainstorming ideas.

Product Details

• Amazon Sales Rank: #798444 in Books
• Published on: 2007-06-01
• Released on: 2007-05-22
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 384 pages

Features

• ISBN13: 9780061255700
• Condition: USED - VERY GOOD
• Notes:
• Click here to view our Condition Guide and Shipping Prices

About the Author

A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books.

Customer Reviews

Great variety
Watch Video Here: http://www.amazon.com/review/R12FQSHX6AADUN This book is just what it says it is -- A big book of letterheads.

It contains nearly 400 letterheads on 384 pages. That's plenty of variety.

There's no write up except for the mention of the design firm, client and designer. It's basically a catalog, a showcase of good letterhead designs.

There are more pictures of the book on my blog. Just visit my Amazon profile for my blog's link.