Learn the "ins" and "outs" of the graphic design business from my first book, The Savvy Designer's Guide To Success

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Product Description

Now every designer can reap the benefits of having the perfect mentor. In this career guide, Jeff Fisher shows off his winning personality with ideas and solutions to nearly every career dilemma, including: - Building a recognizable and reputable firm - Presenting a professional image all the time - Mastering client communication - Learning from (and salvaging) mistakes - Determining fees for work - Finding happiness along with financial success

Here, designers won't find any of the dry, stuffed shirt attitude that's doled out with most business advice. Instead, they'll enjoy a fun mix of personal anecdotes and industry research to help them take their careers to the next level. This is a must-have resource for all creative professionals.

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Product Details

• Amazon Sales Rank: #491848 in Books
• Published on: 2004-12-19
• Original language: English
• Number of items: 1
• Binding: Paperback
• 192 pages

About the Author
In the design community, Jeff Fisher is the go-to man for career advice. Top industry magazines frequently turn to his expertise on the topics of logo design, graphic-design business and small business marketing. His work has received nearly 400 awards and been featured in more than 50 publications. Jeff lives in Portland, Oregon.

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Customer Reviews

Wealth of knowledge in a small format for young graphic designers
Decent book, after years of being in business it didn't really reveal a huge amount of info for me but it was still an easy quick read and I wouldn't say it was a waste of time even with my experience. For an inexperienced designer just starting out this could be a wealth of knowledge.

Invaluable
I think that this a really nice introduction to a career in graphic design field. Mostly it seems to be directed at someone who is in the middle of the road, so to speak, but I think that newbies will also find some nice tips on how to avoid headaches and pitfalls of this specific business.

Good Practical Advice for Professionals New to Freelancing
This is a good guide for those designers who are thinking about going freelance. The book summarizes basics of the business, financial topics and absolutely necessary ethics. ALL freelance web designers without a formal business education should read and learn these fundamentals for being a professional.