Product Details
1,000 Retail Graphics: From Signage to Logos and Everything for In-Store (1000 Series)

1,000 Retail Graphics: From Signage to Logos and Everything for In-Store (1000 Series)
From Rockport Publishers

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Product Description

A virtual catalog of ideas for inspired retail design

The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. This book will provide a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. Like the other books in Rockport's 1,000 series, the pages will pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.

Product Details

  • Amazon Sales Rank: #296028 in Books
  • Published on: 2007-05-01
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 320 pages

Features

Editorial Reviews

About the Author

JGA has evolved to become one of the leading design, brand strategy and architectural firms specializing in transactional environments in the U.S.? Since 1971. Recognized as a Top Ten Retail Design Firm by Interior Design magazine and named winner in a myriad of environmental and graphic design competitions, JGA recent award-winning projects include: Brookstone, Hershey's, Jaguar, The North Face, Godiva Chocolatier, Spencer's and Metropark. For more information, visit www.JGA.com.

Customer Reviews

Fantastic resource!5
A MUST for your art library. Any serious designer should buy every one of the "1,000" series of books. Every page is totally chock-full of ideas to springboard any project. And I have found them to be an absolute time saver when I have been against the clock and needed a source to unlock the mind cobwebs. Make that investment and buy the series!

Not what I expected...3
This book is NOT a design book! It is an excellent collection of retail graphics. The full-color illustrations are large enough to give you an overall idea without letting you steal the details. However, I was expecting it to be more organized from a design perspective.

Nonetheless, I'm glad I bought it! It's a good source of inspiration for color choices, shapes, and logotypes for signage and POPs. Not a great "reference" book per say, but every designer needs an "idea book" - this one just comes prepackaged! It's a good book at a good price.

Awesome Book, Beautifully designed5
This book is an amazing source of inspiration and ideas. I used it as one of the research sources of my senior project in school and it helped me inmensely. It is also beautifully designed.