Product Details
Caffeine for the Creative Team: 200 Exercises to Inspire Group Innovation

Caffeine for the Creative Team: 200 Exercises to Inspire Group Innovation
By Stefan Mumaw, Wendy Lee Oldfield

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Product Description

Brainstorming. In your office, your school or your group, it may have already become a bad word. You’re charged with generating a great idea … the next big thing … the perfect concept. But you only have a limited amount of time, and you have to do it with your whole team. There’s great pressure to come up with something outstanding.

Working with a team can be difficult, and generating viable ideas with a team can be even harder. But a solution is at hand! Caffeine for the Creative Team is the only tool you need to encourage successful brainstorming. This collection of short, focused creative exercises is just the boost you need get your team’s collective brain working. Inside, you’ll find:

  • All new exercises. As a companion to Caffeine for the Creative Mind, this book’s exercises are targeted to teams. Each exercise is labeled for the appropriate sized group: two people, three people or four or more.
  • Powerful tools. The exercises will call on everyone in the group to think differently, leading to fresh insights. This collection is sure to get your team thinking in new ways.
  • Interviews with real designers. There are also interviews with with some of the brightest creative leaders in the industry who have first-hand experience with brainstorming in teams. Each one shares valuable insights and team brainstorming techniques.
Caffeine for the Creative Team offers a solution to those dry, boring, unproductive brainstorm sessions you might be used to. Crack it open and start innovating today.


Product Details

  • Amazon Sales Rank: #101327 in Books
  • Published on: 2009-04-17
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 304 pages

Editorial Reviews

About the Author
Stefan Mumaw has written two books on the subject of web design along with the creative staple Caffeine for the Creative Mind. He also taught design classes at Chapman University; directed the creative department at The Brainyard, a small advertising agency in Costa Mesa, California; and is currently with Kansas City-based KellyRussell Advertising.


Customer Reviews

Very helpful for team development5
I first saw this book at local bookstore. Flipped through it and regretted not buying it then and there. It contained so many interesting, quirky and team forming projects. A few months ago I became an art teacher and decided to buy the book. The exercises range from simply drawing in pair to creating videos in groups of four. Usually the exercise has a main goal; for example, create something purposeful out of a turkey carcass. The teams can be from two to four or more depending. They allow for creative thinking to flow and help teams perform better together. I will be using this book as reference for my students in the very near future.

Games for Creatives4
Loved the tone, style, design to start with. The authors come across as genuine, nice, creative people. It's full of ideas to keep the fun in the creative department and to get them thinking about creativity. Some of the ideas are pretty time consuming and those multi-national time sheets wouldn't look so hot I'm sure.

The most interesting part for me was the interviews with successful creative people and how their collaborative styles are achieving greater creative results.

Really enjoyed it. Easy to read. Looking forward to reading the other book Caffeine for the Creative Mind. It will be interesting to see how different it is.

Keep the caffeine coming!5
I love everything about this book. The energetic, easy-to-read design. The witty, friendly, just-the-right-edge voice. The oven-fresh examples, exercises and insights crammed into a handbook-sized volume.

As a fellow writer of creativity-related books, I'm slow on the draw to get excited over yet another book about brainstorming. But Stefan Mumaw has me on my feet and clapping. He and co-author Wendy Lee Oldfield have approached the topic with a whole new slant, serving up one inspiring and fun exercise after another for teams of two, three and four or more.

Each exercise fits snugly on a single page, and the page titles alone are worth the price of admission. What's not to love about a book with topics such as "I Just Flipped Jeff's Tongue. Gross." "I'm Sorry, Sir, Your Ear Looks Like a G and I Need a Picture of It," "Crappy Idea Ornaments," "Look! Jill's Headfirst in John's Pocket!" and "A Turkey Carcass is a Terrible Thing to Waste."

Oh yes, you're gonna have some fun with this book. I sure did.