Product Description

A familiar design buzz word is "branding", the creation of an integrated marketing strategy for a product, service, company, or event. At the heart of this process is the design of a logo or symbol, a design which must capture the essence of a client or a company. An indispensable reference, PRINT'S BEST LOGOS AND SYMBOLS 5 includes examples of logos that aid in building relationships with clients and customers, selling consumer products, and fulfilling publicity and informational needs. of color logos & symbols.

Product Details

• Amazon Sales Rank: #1274739 in Books
• Published on: 1998-03-15
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 172 pages

Customer Reviews

Excellent Logos
Great logo reference. Thats all it is, top notch logos, and it really gives good ideas. All designs are very relevant to today's design trends. What more can you expect? Got it used, think I paid about $9 total including shipping, can't beat that.

So so..
It's not a very impresive amount of best logos and symbols. I think the simplicity is the best way to show an excellent graphic job. Most of them are very well-elaborated ideas, some very old-fashioned, and you know as a graphic artist, that those logos require a large amount of time to be created in a computer. This book is lack of good examples and i know that you could find better logos and symbols in your desktop than the ones you find here. There are good reviews in each page about the origin of the design. That's a good idea to understand the creative proccess involved. But if i were you...i'll choose another book.