Product Description

After failing in sales for six months, Tom Hopkins turned his own career around and earned more than a million dollars in three years. Now he tells readers his secrets of success.

Product Details

• Amazon Sales Rank: #82993 in Books
• Published on: 2005-05-20
• Format: Bargain Price
• Number of items: 1
• Binding: Paperback
• 416 pages

About the Author
TOM HOPKINS

The Builder of Sales Champions

And Master in the Art of Professional Selling

Tom Hopkins carries the standard as a master sales trainer and is recognized as the world’s leading authority on selling techniques and salesmanship.

Over 3,000,000 people on five continents have attended Tom’s high-energy live seminars. Tom personally conducts 75 seminars each year traveling throughout the United States, Canada, Australia, New Zealand, Singapore, Malaysia, Taiwan and the Philippines.

Tom Hopkins is a distinguished charter member of the National Speakers Association and was among the first to receive its prestigious Council of Peers Award for Excellence. Tom’s talent of teaching in a creative and entertaining style has brought him a tremendous following, as well as constant demand for appearances at regional and national conventions each year.

Tom Hopkins has been the subject of countless articles in publications such as U.S. News and World Report, The New York Times, The Los Angeles Times, Personal Selling Power, People magazine, Selling magazine, Entrepreneur magazine, and The Washington Post.

One of America’s most successful and dynamic businessmen, Tom Hopkins did not find success easily. Born in Burbank, California, Tom quit college after only three months. At 19 years of age, married and with a baby on the way, he took a job in construction. It wasn’t too long before Tom decided that this was not the way he wanted to spend the rest of his life, so he quit the construction job and took a job he thought would be easier – selling real estate.

Six months into his real estate career, Tom’s income was just $42 a month. Tom realized at this point that he wasn’t making money in sales because he didn’t know how to sell. After discovering that all the top producers in sales had extensive sales training, Tom set out to learn everything he could about professional selling methods.

Armed with drive, determination and knowledge, Tom Hopkins built his sales volume to over $14,000,000 within five years.

In 1976, Tom founded Tom Hopkins International, Inc., and dedicated his life and his company to teaching and inspiring others through his seminars, books, audio and video training programs. Today, over 35,000 corporations and millions of professional salespeople through the world utilize his professional sales training materials.

Customer Reviews

A Great Resource for any Field!
This book is great for any field! I am an engineer by education and experience and continue to use many of the concepts that Hopkins teaches in this book.

How to Master the Art of Selling taught me many effective tools and techniques of helping others to make informed decisions. For example, as an engineer I must to sell my ideas to management if I want them implemented. This book has helped me get more ideas signed off on...and that makes me a happy camper!

Many engineers detest the sales process and salesmen, but to me that is short sighted. Promoting (selling) is not bad as long as taking advantage of others is not involved. We all have to sell...whether it is convincing someone to try a new place for dinner, or selling an idea to a group of executives, or selling a house to a couple. Honorable selling is critical in life.

Hopkins takes the high road in his common sense teaching methods. Many of the decision making tools he teaches can be useful for making one's own decisions.

In summary, this book is good not only for the selling profession but for any profession.

The Re-Discovery of Common Sense: A Guide to: The Lost Art of Critical Thinking

How to Master the Art of Selling - Tom Hopkins
I used to own a hard bound copy of the same author & title but somehow lost or misplaced it. Now that i am the president of my own company, i would like to share the book to my sales people the invaluable skills and techniques taught by Tom in his book.

Updated version worth the money
I first bought "How to Master the Art of Selling" by Tom Hopkins in 1993 and then recently purchased the updated version because I am re-entering the world of sales and wanted to see how the author had updated/revised his approach.

In my opinion, Hopkins' strongest point is the attention to preparation. He outlines many specific scripts and strategies that are easily adapted to various situations. This is the best "how to" book I have come across.

While the fundamentals of selling are still basically the same (perserverence, follow-through, shameless self promotion etc.) the author did a nice job of bringing his approaches into the 21st century.

The book is well worth the money, both for the updates and the re-read.