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QUT EMBA Recommended Reading Booklist
By an Amazon.com customer
The World Is Flat 3.0: A Brief History of the Twenty-first CenturyThe World Is Flat 3.0: A Brief History of the Twenty-first Century by Thomas L. Friedman
Buy used from: $2.86
Recommended by many
Blink: The Power of Thinking Without ThinkingBlink: The Power of Thinking Without Thinking by Malcolm Gladwell
Buy new: $9.35 / Used from: $5.49
Recommended by Rob Dew
The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Buy new: $7.50 / Used from: $4.99
Recommended by Chris
Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of EverythingFreakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything by Steven D. Levitt
Buy new: $18.71 / Used from: $4.99
Recommended by Chris
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New RichThe 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
Buy new: $13.57 / Used from: $5.23
Recommended by Janette
Flip: How to Turn Everything You Know on Its Head--and Succeed Beyond Your Wildest ImaginingsFlip: How to Turn Everything You Know on Its Head--and Succeed Beyond Your Wildest Imaginings by Peter Sheahan
Buy new: $20.24 / Used from: $0.29
Recommended by Chris
Market Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green (International Series in Quantitative Marketing)Market Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green (International Series in Quantitative Marketing)
Buy new: $56.20 / Used from: $47.95
Recommended by Su Mon Wong
Consumer Behaviour: Enhanced Edition: Implications for Marketing StrategyConsumer Behaviour: Enhanced Edition: Implications for Marketing Strategy by Cathy Neal
Recommended by Su Mon Wong
Building Strong BrandsBuilding Strong Brands by David A. Aaker
Buy new: $24.01 / Used from: $19.98
Recommended by Su Mon Wong
Influence: The Psychology of Persuasion (Collins Business Essentials)Influence: The Psychology of Persuasion (Collins Business Essentials) by Robert B. Cialdini
Buy new: $12.23 / Used from: $10.40
Recommended by Caroline Hatcher
The Prince (Penguin Classics)The Prince (Penguin Classics) by Niccolo Machiavelli
Buy new: $7.00 / Used from: $1.48
Recommended by Mervyn Morris
Your Marketing Sucks.Your Marketing Sucks. by Mark Stevens
Buy new: $11.20 / Used from: $5.90
Recommended by Rob Dew
Leading the RevolutionLeading the Revolution by Gary Hamel
Buy new: $14.04 / Used from: $0.01
Recommended by Rob Dew
e-Business 2.0: Roadmap for Success (2nd Edition)e-Business 2.0: Roadmap for Success (2nd Edition) by Ravi Kalakota
Buy new: $43.86 / Used from: $1.25
Recommended by Su Mon Wong.
Marketing Management (12th Edition)Marketing Management (12th Edition) by Philip Kotler
Buy used from: $24.49
Recommended by Su Mon Wong
The Breakthrough Company: How Everyday Companies Become Extraordinary PerformersThe Breakthrough Company: How Everyday Companies Become Extraordinary Performers by Keith R. McFarland
Buy new: $18.15 / Used from: $0.65
Recommended by Chris: I heard a review about this book but am yet to read it. Sounds very interesting and dispels some myths about growth companies and entrepreneurship based on research of some 7000 growth companies.
Promotional Strategy : An Integrated Marketing Communication Approach, Ninth EditionPromotional Strategy : An Integrated Marketing Communication Approach, Ninth Edition by James F. Engel
Buy used from: $4.41
Promotion ManagementPromotion Management by John J. Burnett
Buy used from: $2.57
Mind and Heart of the Negotiator, The (4th Edition)Mind and Heart of the Negotiator, The (4th Edition) by Leigh L. Thompson
Buy new: $66.34 / Used from: $59.68
Recommended by Rachel Collis
The Innovator's Prescription: A Disruptive Solution for Health CareThe Innovator's Prescription: A Disruptive Solution for Health Care by Clayton M. Christensen
Buy new: $21.75 / Used from: $15.43
Management of Innovation
The Innovator's Solution: Creating and Sustaining Successful GrowthThe Innovator's Solution: Creating and Sustaining Successful Growth by Clayton M. Christensen
Buy new: $23.07 / Used from: $14.99
The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials) by Clayton M. Christensen
Buy new: $12.23 / Used from: $3.99
Outliers: The Story of SuccessOutliers: The Story of Success by Malcolm Gladwell
Buy new: $11.75 / Used from: $12.00
The latest from Malcolm Gladwell
Creating Excellence: Managing Corporate Culture, Strategy and Change in the New Age (Plume)Creating Excellence: Managing Corporate Culture, Strategy and Change in the New Age (Plume) by Craig Hickman
Buy used from: $0.01
Recommended by Greg Latemore
Built to Last: Successful Habits of Visionary CompaniesBuilt to Last: Successful Habits of Visionary Companies by Jim Collins
Buy new: $18.15 / Used from: $11.47
Greg Latemore
Good to Great: Why Some Companies Make the Leap... and Others Don'tGood to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins
Buy new: $19.79 / Used from: $7.95
Greg Latemore
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition IrrelevantBlue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim
Buy new: $19.77 / Used from: $10.88
Recommended by Greg Latemore
Alliance Advantage: The Art of Creating Value Through PartneringAlliance Advantage: The Art of Creating Value Through Partnering by Yves L. Doz
Buy new: $31.92 / Used from: $0.59
Recommended by Greg Latemore
The Game-Changer: How You Can Drive Revenue and Profit Growth with InnovationThe Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation by A.G. Lafley
Buy new: $18.15 / Used from: $2.95
Recommended by Judy Matthews
Skunk Works: A Personal Memoir of My Years of LockheedSkunk Works: A Personal Memoir of My Years of Lockheed by Ben R. Rich
Buy new: $10.87 / Used from: $1.46
A great read if you're interested in where the whole Skunk Works thing started. Some amazing stories in here.
Reframing Organizations: Artistry, Choice and Leadership (JOSSEY-BASS BUSINESS & MANAGEMENT SERIES)Reframing Organizations: Artistry, Choice and Leadership (JOSSEY-BASS BUSINESS & MANAGEMENT SERIES) by Lee G. Bolman
Buy new: $32.18 / Used from: $29.99
The Leadership Mystique: Leading behavior in the human enterprise (2nd Edition)The Leadership Mystique: Leading behavior in the human enterprise (2nd Edition) by Manfred Kets De Vries
Buy new: $28.62 / Used from: $27.47
Greg Latemore
Organizational Culture and Leadership (J-B US non-Franchise Leadership)Organizational Culture and Leadership (J-B US non-Franchise Leadership) by Edgar H. Schein
Buy new: $32.18 / Used from: $30.13
Mid-Course Correction: Toward a Sustainable Enterprise: The Interface ModelMid-Course Correction: Toward a Sustainable Enterprise: The Interface Model by Ray Anderson
Buy new: $13.57 / Used from: $1.84
Corporate Sustainability
Cradle to Cradle: Remaking the Way We Make ThingsCradle to Cradle: Remaking the Way We Make Things by William McDonough
Buy new: $18.15 / Used from: $10.98
Biomimicry: Innovation Inspired by NatureBiomimicry: Innovation Inspired by Nature by Janine M. Benyus
Buy new: $10.49 / Used from: $5.93