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Planning, Implementing, and Evaluating Health Promotion Programs: A Primer (4th Edition)
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| List Price: | $103.60 |
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Product Description
Planning, Implementing, and Evaluating Health Promotion Programs: A Primer provides health education students with the comprehensive background and application information needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Fourth Edition features updated information throughout, including expanded discussions of topics such as measures, measurement, data collection and data sampling, intervention theories, and evaluation techniques. It has been thoroughly reviewed by both practitioners and professors to reflect the latest trends in the field.
Product Details
- Amazon Sales Rank: #145596 in Books
- Published on: 2004-06-04
- Original language: English
- Number of items: 1
- Binding: Paperback
- 432 pages
Editorial Reviews
About the Author
Jim McKenzie was the first to come out with a book that combines promotion, planning, and evaluating all in one place. A Professor at Ball State University, he is Certified Health Education Specialist (CHES) and is instrumental as part of CHES in writing the actual certification exam. Jim is well regarded in the field and has authored several books.
Brad Neiger is the chair of the Health Science Department at Brigham Young University. Brad has also served in the field within the Utah State Department of Health and the National Health Institute.
Rosemary Thackeray is an Associate Professor also at Brigham Young University. She was brought on this edition of the text primarily to work on the marketing chapter, which is her area of expertise.
Customer Reviews
Health Promotion Programs
The book is easy to read and it was in great condition. The arrival time came perfectly in time. Thanks!
Program Planning
I received this book in a very timely manner. As a matter of fact, I asked the seller if they could send it express mail because of the class I was taking. They were an excellent company, one I will use for the next four years of college. Rated 5 stars excellent.
So much cheaper!
This book was 30 dollars cheaper than if I would have ordered it from the school book store.
