Product Description

"I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!"

--Bonnie Rader, California State University, Long Beach

Aimed at helping readers prepare and use reliable and valid survey questions, How to Ask Survey Questions, 2^nd shows readers how to do the following:

* Ask valid and reliable questions for the context

* Determine whether to use open or closed questions

* Choose the right type of measurement (categorical, nominal or ordinal) for responses to survey questions

* Ask questions that get at attitude, behavior, and knowledge

* Develop factorial, conjoint and Internet survey questions

New to this edition is coverage of focus group questions, the characteristics and uses of factorial questions and conjoint analysis questions, and the principles underlying Internet survey questions.

Product Details

• Amazon Sales Rank: #229215 in Books
• Published on: 2002-10-22
• Original language: English
• Number of items: 1
• Binding: Paperback
• 160 pages

Features

• ISBN13: 9780761925798
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

Review
JHatzenbiler normal JHatzenbiler 2 0 2003-09-25T15:26:00Z 2003-09-25T15:26:00Z 1 16 96 sage 1 1 111 10.4219 Clean MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman";} "I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!"

Review
"I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!" (Bonnie Rader )

About the Author

Arlene Fink (Ph.D.) is Professor of Medicine and Public Health at the University of California, Los Angeles and President of the Langley Research Institute.  Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality.  Dr. Fink has conducted many research studies in medicine, public health and education.  She is on the faculty of UCLA’s Robert Wood Johnson Clinical Scholars Program and its Health Services Research Center and is on the Advisory Board of the University of Southern California’s Minority Research Center.  She is also a consultant to the American Society for Bioethics, the International Society for Clinical Bioethics, and L’institut de Promotion del la Prévention Secondaire en Addictologie (IPPSA) Paris, France.  Professor Fink has lectured extensively in the United States and internationally and is the author of over 100 peer-reviewed articles and 15 textbooks.