Product Details
Good to Great and the Social Sectors: A Monograph to Accompany Good to Great

Good to Great and the Social Sectors: A Monograph to Accompany Good to Great
By Jim Collins

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Average customer review:
Why business thinking is NOT the answer for your church from a guy who knows business thinking

Product Description

Jim Collins Answers the Social Sector with a Monograph to Accompany Good to Great. 30-50% of those who bought Good to Great work in the Social Sector.

  • This monograph is a response to questions raised by readers in the social sector. It is not a new book.
  • Jim Collins wants to avoid any confusion about the monograph being a book by limiting its distribution to online retailers.
  • Based on interviews and workshops with over 100 social sector leaders.
  • The difference between successful organizations is not between the business and the social sector, the difference is between good organizations and great ones.


Product Details

  • Amazon Sales Rank: #463 in Books
  • Published on: 2005-11-30
  • Number of items: 1
  • Binding: Paperback
  • 42 pages

Editorial Reviews

About the Author

Jim Collins is a student and teacher of enduring great companies -- how they grow, how they attain superior performance, and how good companies can become great companies. Having invested over a decade of research into the topic, Jim has co-authored three books, including the classic Built to Last, a fixture on the Business Week bestseller list for more than five years, generating over 70 printings and translations into 16 languages. His work has been featured in Fortune, The Economist, Business Week, USA Today, Industry Week, Inc., Harvard Business Review and Fast Company.

Driven by a relentless curiosity, Jim began his research and teaching career on the faculty at Stanford Graduate School of Business, where he received the Distinguished Teaching Award in 1992. In 1995, he founded a management laboratory in Boulder, Colorado, where he now conducts multi-year research projects and works with executives from the private, public, and social sectors.

Jim has served as a teacher to senior executives and CEOs at corporations that include: Starbucks Coffee, Merck, Patagonia, American General, W.L. Gore, and hundreds more. He has also worked with the non-corporate sector such as the Leadership Network of Churches, Johns Hopkins Medical School, the Boys & Girls Clubs of America and The Peter F. Drucker Foundation for Non-Profit Management.

Jim invests a significant portion of his energy in large-scale research projects -- often five or more years in duration -- to develop fundamental insights and then translate those findings into books, articles and lectures. He uses his management laboratory to work directly with executives and to develop practical tools for applying the concepts that flow from his research.

In addition, Jim is an avid rock climber and has made free ascents of the West Face of El Capitan and the East Face of Washington Column in Yosemite Valley.


Customer Reviews

Good maybe not great3
The book seemed to have info I need but I had trouble trying to figure out out to implement the ideas of the book into my situation.

Taking a non-profit from Good to Great5
As a social entrepreneur and current business school student, I was fascinated by Collins' work in Good To Great, and I am thrilled that he has provided this monograph to answer the questions that many of us the social sector have been wrestling with since his Good To Great publication was first released.

Unlike most publications about this sector, Collins directly provides interesting insight into accountability measures for social sector organizations, as well as the characteristics and the qualities that successful managers exhibit in the social sector. As usual, his Good To Great technique of analysis has yielded him not only important take-aways for organizational management, but an intuitive sense of how organizations, both for-profit and non-profit, can truly achieve sustainability.

I strongly recommend this book for anyone who enjoyed Good To Great and has pondered its applications to the social sector. I would also highly recommend the How-to guide: Business Planning for Enduring Social Impact: A Social-Entrepreneurial Approach to Solving Social Problems by Andrew Wolk and Kelley Kreitz for anyone looking for a very clear and direct approach to putting some of Collins' idea and suggestions to practice.

Excellent companion addressing not-for-profits' unique needs5
Jim Collins is the author of "Good to Great," an influential business and leadership book. In the time since the publication of the book, Collins realized that there exist points of disconnect within the book for leaders of not-for-profit agencies (e.g. churches, local charitable organizations, groups that exist for specific causes like disease eradication or the advancement of art). In an effort to apply the concepts of "Good to Great" to the unique needs of social service organizations, this monograph was produced.

This monograph can best be thought of as an appendix or additional chapter for "Good to Great." Indeed, the reader will be lost unless first reading the work upon which this monograph is based. In it, five points/modifications/explanations are provided that address what Collins perceives to be the five biggest "trouble areas" when applying "Good to Great" to not-for-profit agencies.

First, not-for-profits struggle with the definition of "great." In the definition supplied by Collins in "Good to Great," "great" is partly defined in terms of profit margin. Since not-for-profit agencies, by definition, do not seek profits, a modification must be made. Collins suggests using anecdotal evidence and rubrics instead of budgetary numbers to determine if the organization's goals are being met.

Second, power and authority in social sector organizations are not centralized, but contain nearly limitless checks ("a thousand points of no"). Collins advocates a leadership style that emphasizes the good of the organizations. If the organizational leader can effectively communicate (legitimately, not falsely) that his main concern is the health of the organization and realization of the cause, he buys himself a lot of leeway in decision making.

Third, volunteer-based organizations feel great pressure to simply put warm bodies in positions of authority instead of selectively choosing only the best candidates. Collins argues that the pressures of a volunteer-based culture should only make the leader more determined to practice selectivity. Setting high standards, focusing on creating "pockets of excellence" within organizations, and emphasizing the moral importance of the organization can help to attract high-quality employees and volunteers.

Fourth, the concept of profit margin creeps in again. It is important to recognize that organizations--business as well as social-sector--need money to operate. Even though not-for-profit agencies are not about the money, their "hedgehog concept" should certainly include consideration of their economic engine. That is, their social cause should take into consideration the question, "will people actually buy into our cause and support it with donations of volunteer hours, monetary donations, and in-kind support?"

Finally, the organization must not neglect promoting itself as a "brand." Although the natural inclination of social sector institutions is to keep the focus on the cause, they must also make sure people understand that the organization is meeting the cause effectively...indeed, they are "the best" at what they do. A reputation for excellence tends to attract loyalty and donations. Consider Harvard University, which attracts millions of dollars it doesn't necessarily need because people believe that a Harvard education is "the best" in the world.

In all, as a pastor in a not-for-profit church, this book addressed all the concerns I had in applying Collins' "Good to Great" concepts in my situation. Truth be told, it even addressed problems I had not yet identified. I highly recommend this brief monograph to compliment "Good to Great."