Listmania!
Ministry Marketing Books
By an Amazon.com customer
Marketing for Congregations: Choosing to Serve People More EffectivelyMarketing for Congregations: Choosing to Serve People More Effectively by Norman Shawchuck
Buy used from: $2.50
A solid text book on ministry marketing
The Gallup Guide: Reality Check for 21st Century ChurchesThe Gallup Guide: Reality Check for 21st Century Churches by D. Michael Lindsay
Buy used from: $3.42
More research help
Market Research Made Easy (Self-Counsel Business)Market Research Made Easy (Self-Counsel Business) by Don Doman
Buy used from: $0.56
How to research in your community
Grow Your Church from the Outside in: Understanding the Unchurched and How to Reach ThemGrow Your Church from the Outside in: Understanding the Unchurched and How to Reach Them by George Barna
Buy used from: $1.45
Read what unchurched people really think
Sowing, Reaping, Keeping: People-sensitive EvangelismSowing, Reaping, Keeping: People-sensitive Evangelism by Laurence Singlehurst
Buy used from: $0.74
How to develop ministries that help you harvest
Act Now! Offer Ends Soon: How to Be a Walking Advertisement for JesusAct Now! Offer Ends Soon: How to Be a Walking Advertisement for Jesus by Ginger Sinsabaugh
Buy used from: $0.25
Made for youth, but excellent primer
Guerrilla Marketing: Secrets for Making Big Profits from Your Small BusinessGuerrilla Marketing: Secrets for Making Big Profits from Your Small Business by Jay Conrad Levinson
Buy used from: $0.07
Good shoestring marketing
The Guerrilla Marketing HandbookThe Guerrilla Marketing Handbook by Seth Godin
Buy new: $13.57 / Used from: $0.42
How to use various media
Guerrilla Marketing for Free:  Dozens of No-Cost Tactics to Promote Your Business and Energize Your ProfitsGuerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits by Jay Conrad Levinson President
Buy new: $10.56 / Used from: $5.19
Much in marketing is free
The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion! by Tom Peters
Buy new: $12.21 / Used from: $0.45
Realize how you communicate yourself
The Purpose-Driven Church: Growth Without Compromising Your Message & MissionThe Purpose-Driven Church: Growth Without Compromising Your Message & Mission by Rick Warren
Buy new: $15.39 / Used from: $0.82
A book you need to read--NOT TO BE USED AS A PROGRAM!
You Are the MessageYou Are the Message by Roger Ailes
Buy new: $11.53 / Used from: $0.01
Great for any public speaker
Permission Evangelism: When to Talk, When to WalkPermission Evangelism: When to Talk, When to Walk by Michael L. Simpson
Buy new: $11.24 / Used from: $1.30
Focus Group Research HandbookFocus Group Research Handbook by Holly Edmunds
Buy used from: $3.27
Learn to lead focus group discussions
Marketing to Women: How to Understand, Reach, and Increase Your Share of the Largest Market SegmentMarketing to Women: How to Understand, Reach, and Increase Your Share of the Largest Market Segment by Marti Barletta
Buy used from: $1.97
Diffusion of Innovations, 5th EditionDiffusion of Innovations, 5th Edition by Everett M. Rogers
Buy new: $30.52 / Used from: $12.98
The New Marketing Paradigm: Integrated Marketing CommunicationsThe New Marketing Paradigm: Integrated Marketing Communications by Don E Schultz
Buy used from: $0.01
The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Buy new: $9.11 / Used from: $3.74
Contemporary Christian communications, its theory and practiceContemporary Christian communications, its theory and practice by James F Engel
Buy used from: $3.00
James Engle's Classic
What's Gone Wrong With the Harvest?: A Communication Strategy for the Church and World EvangelismWhat's Gone Wrong With the Harvest?: A Communication Strategy for the Church and World Evangelism by James F. Engel
Buy used from: $1.00
Another Engle book you have to read this
Positioning: The Battle for Your MindPositioning: The Battle for Your Mind by Al Ries
Buy new: $11.53 / Used from: $3.24
Influence: The Psychology of PersuasionInfluence: The Psychology of Persuasion by Robert B. Cialdini
Buy used from: $5.98
Creating Demand: Move the Masses to Buy Your Product, Service, or IdeaCreating Demand: Move the Masses to Buy Your Product, Service, or Idea by Rick Ott
Buy new: $22.00 / Used from: $4.87
Church Marketing 101: Preparing Your Church for Greater GrowthChurch Marketing 101: Preparing Your Church for Greater Growth by Richard Reising
Buy new: $11.55 / Used from: $6.00
Ministry Marketing CoachMinistry Marketing Coach