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Marketing to Women
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The 80% Minority: Reaching the Real World of Women ConsumersThe 80% Minority: Reaching the Real World of Women Consumers by Joanne Thomas Yaccato
Buy used from: $5.08
Marketing to Women: How to Understand, Reach, and Increase Your Share of the Largest Market SegmentMarketing to Women: How to Understand, Reach, and Increase Your Share of the Largest Market Segment by Marti Barletta
Buy used from: $0.01
Don't Think Pink: What Really Makes Women Buy -- and How to Increase Your Share of This Crucial MarketDon't Think Pink: What Really Makes Women Buy -- and How to Increase Your Share of This Crucial Market by Lisa Johnson
Buy new: $15.64 / Used from: $3.68
EVEolution : The Eight Truths of Marketing to WomenEVEolution : The Eight Truths of Marketing to Women by Faith Popcorn
Buy new: $18.21 / Used from: $0.01
Pocketbook Power: How to Reach the Hearts and Minds of Today's Most Coveted Consumer - WomenPocketbook Power: How to Reach the Hearts and Minds of Today's Most Coveted Consumer - Women by Bernice Kanner
Buy new: $18.96 / Used from: $0.77
The Power of the Purse: How Smart Businesses Are Adapting to the World's Most Important Consumers-WomenThe Power of the Purse: How Smart Businesses Are Adapting to the World's Most Important Consumers-Women by Fara Warner
Buy new: $19.79 / Used from: $0.76
Just Ask a Woman: Cracking the Code of What Women Want and How They BuyJust Ask a Woman: Cracking the Code of What Women Want and How They Buy by Mary Lou Quinlan
Buy new: $20.40 / Used from: $3.17
Boomer Nation: The Largest and Richest Generation Ever, and How It Changed AmericaBoomer Nation: The Largest and Richest Generation Ever, and How It Changed America by Steve Gillon
Buy used from: $0.27
Dickless Marketing: Smart Marketing to Women OnlineDickless Marketing: Smart Marketing to Women Online by Yvonne Divita
Buy used from: $18.98
Marketing to the Mindset of Boomers and Their Elders: Using Psychographics and More to Identify and Reach YourMarketing to the Mindset of Boomers and Their Elders: Using Psychographics and More to Identify and Reach Your by Carol M. Morgan
Buy new: $49.95 / Used from: $38.00
Ageless Marketing: Strategies for Reaching the Hearts and Minds of the New Customer MajorityAgeless Marketing: Strategies for Reaching the Hearts and Minds of the New Customer Majority by David B. Wolfe
Buy new: $16.50 / Used from: $5.72
Trillion-Dollars Moms: Marketing to a New Generation of MothersTrillion-Dollars Moms: Marketing to a New Generation of Mothers by Maria Bailey
Buy new: $15.64 / Used from: $8.99
BOOM: Marketing to the Ultimate Power Consumer -- The Baby-Boomer WomanBOOM: Marketing to the Ultimate Power Consumer -- The Baby-Boomer Woman by Mary Brown
Buy new: $16.32 / Used from: $4.09
PrimeTime Women: How to Win the Hearts, Minds, and Business of Boomer Big SpendersPrimeTime Women: How to Win the Hearts, Minds, and Business of Boomer Big Spenders by Marti Barletta
Buy new: $16.50 / Used from: $11.51
Firms of Endearment: How World-Class Companies Profit from Passion and PurposeFirms of Endearment: How World-Class Companies Profit from Passion and Purpose by Rajendra S. Sisodia
Buy new: $19.79 / Used from: $12.90
Read about Whole Foods Market, Cosco, and other great companies and why they will survive the Walmarts