Product Description

So you have a business and you have a Web site. Bravo! You’re doing all the right things to be successful. But wait — the information on your Web site needs to be updated, and your customers need to know. Good heavens, didn’t you spend half of last week doing that? There’s got to be a quicker, easier way to keep your clientele informed, and while we’re at it, how about building your business too?

RSS can come to your rescue, but first you need to know what it is and how to use it. Syndicating Web Sites With RSS Feeds For Dummies has what you need to know to get up and running fast—and with today’s flood of constantly-changing information, “fast” is a top priority.

Here, in plain English, you’ll find out how to:

• Use RSS to drive traffic to your Web site and build brand awareness
• Choose and install the right software, set up RSS feeds, and decide on the format that meets your needs
• Create RSS feeds from scratch, or put a news reader on your Web site
• Improve your site’s ranking in search engines and build customer loyalty
• Enable your customers to choose when and how they receive updated information
• Tailor information for your audience and publish all your updates quickly and easily
• Promote your RSS feed and explain to your customers how to use it
• Provide added value for your customers

Making the most of RSS can make life easier for both you and those who do business with you. Syndicating Web Sites With RSS Feeds For Dummies will help you maintain fresh content for your Web site, blog, or e-zine, promote your site and establish links to it, and even update vital documents like employee guides, price lists, and procedures manuals, quickly and easily.

Product Details

• Amazon Sales Rank: #118267 in Books
• Published on: 2005-04-08
• Number of items: 1
• Binding: Paperback
• 350 pages

Download Description
So you have a business and you have a Web site. Bravo! You’re doing all the right things to be successful. But wait — the information on your Web site needs to be updated, and your customers need to know. Good heavens, didn’t you spend half of last week doing that? There’s got to be a quicker, easier way to keep your clientele informed, and while we’re at it, how about building your business too?

RSS can come to your rescue, but first you need to know what it is and how to use it. Syndicating Web Sites With RSS Feeds For Dummies has what you need to know to get up and running fast—and with today’s flood of constantly-changing information, “fast” is a top priority.

Here, in plain English, you’ll find out how to:

• Use RSS to drive traffic to your Web site and build brand awareness
• Choose and install the right software, set up RSS feeds, and decide on the format that meets your needs
• Create RSS feeds from scratch, or put a news reader on your Web site
• Improve your site’s ranking in search engines and build customer loyalty
• Enable your customers to choose when and how they receive updated information
• Tailor information for your audience and publish all your updates quickly and easily
• Promote your RSS feed and explain to your customers how to use it
• Provide added value for your customers

Making the most of RSS can make life easier for both you and those who do business with you. Syndicating Web Sites With RSS Feeds For Dummies will help you maintain fresh content for your Web site, blog, or e-zine, promote your site and establish links to it, and even update vital documents like employee guides, price lists, and procedures manuals, quickly and easily.

From the Back Cover
Get your site noticed and bring your visitors back

Market your business, promote your blog, and make RSS work for you

In the beginning was the Internet, and then there was too much e-mail. Now there's RSS, a win-win solution for both Web sites and their visitors, and this book is your ticket to jump on the bandwagon! It helps you set up RSS feeds — including podcasts — select the right format, choose software, and keep your visitors coming back for more.

Discover how to

• Find and subscribe to RSS feeds
• Choose and use an RSS feed reader
• Create compelling RSS feeds
• Promote your feed and syndicate your content
• Bring visitors to your Web site

About the Author
Ellen Finkelstein has written numerous best-selling computer books on AutoCAD, PowerPoint, Flash, and other topics. She writes articles on AutoCAD and PowerPoint for Web sites, ezines, and magazines. As an Adjunct Instructor of Management at Maharishi University of Management, she has taught courses on Human Resources and eBusiness. Her Web site, www.ellenfinkelstein.com, offers tips and downloads for AutoCAD and PowerPoint and that’s where you’ll find her RSS feeds.

Customer Reviews

Dr. Gwen reviews RSS Feeds for Dummies
The best part about this resource is that it assumes nothing. It takes a complete novice and explains that RSS means really simple syndication. Then it goes into the value of having changing content, the need to choose an RSS that is not only compatible with your content, but will add ever-changing, relevant content. I am using the resource to be sure that I have an accurate understanding of what it is, who it helps, how it helps, when to use one, and how to subscribe to an RSS Feed.

The perfect foundation
I love this book, it has broaden my horizons. I didn't know anything abour rss until i read this book, I'm now well on my way. If you are looking for a book that will teach you the basics of rss and that will get you started on your rss project, this is the book. Because of the vast amount of information in this book, you will actually be more confident in any rss project you start, even if you are just looking to buy another book on a related topic. This is the perfect book to start working on syndicating websites and rss, or just to understand why it works.

Very good, very helpful
I should be finished this book in about two days. It has been very helpful and specific and a vast improvement on some others in the Dummies series. Ellen Finkelsrtein has done a good job and crafted a good book. I particularly like the wayu she says: go to this web site and do this this, So I go to the webiste and bookmark ans I find it very valuable.
feedvalidator.org was one such site. I went and it complained soem of my taigs.com blog was not properly validated: litle things like a ">" i na closing tag omitted. So I fixed them. Without this book, they would still be broken. The little things add up in this game.

Another thing: she does not waste time explaining irrelevant basics. She sticks to her topic and does not squander time telling you how to install this, that or the other. She also divides up the programming bit from the take it and go bit. There is an acompanying site which gives you the code to write your own feeds. All in all, I concur with the earlier reviews and give it top marks.