Product Description

A practical, step-by-step guide to success for massage therapists and bodyworkers, Marketing Massage distills information drawn from hundreds of interviews with massage school owners, teachers, employers, practitioners, students, and the general public that addresses the marketing needs of virtually every type of massage practitioner, from first-time job seeker to experienced therapist. For professionals starting or growing a private practice or business, this book offers a wealth of information, including the fundamental attributes, skills, and tools necessary to attract get and keep clients. From the basics of professionalism and essential marketing tools to sophisticated marketing projects geared toward a select clientele, Marketing Massage provides the knowledge necessary to start and maintain a successful career in massage and bodywork.

Product Details

• Amazon Sales Rank: #115930 in Books
• Published on: 2006-12-04
• Original language: English
• Number of items: 1
• Binding: Paperback
• 480 pages

Features

• ISBN13: 9781418032142
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

About the Author
Monica Roseberry, MA, CMT, is a well-known speaker, educator, and international bestselling author, and has been a massage therapist in the San Francisco Bay Area since 1984. She has trained thousands of massage students and has lectured in Europe, Asia, and North America. Ms. Roseberry has written for numerous massage and spa journals, including Massage Magazine, Massage Therapy Journal, and Pulse, the journal for the International Spa Association. Monica is also the primary massage author for The Body Shop, International. She has served as an Item Writer for the National Certification Exam for Therapeutic Massage and Bodywork, and as the National Supervisor of Elections for the American Massage Therapy Association. She holds a Master of Arts in Kinesiology, and lives in Walnut Creek, California.

Customer Reviews

This book is really helping me a lot!
Before I bought this book I was hoping that it was written by an actual massage therapist and not just another marketing person writing another marketing book for another profession that they know nothing about. Yea! I got what I wanted! Not only is Monica Roseberry a very knowledgeable massage therapist but she also knows marketing inside and out! My business is soaring now! She has opened my eyes to how my clients think and what they really need. This is key. Now I look better, I act better, I cater better to my clients. They book more. They pay more. They refer more than ever before! If you've got the energy to do more massage...If you've got the will to provide better, nicer, more professional service to your clients...If you want to learn how to advertize and draw people in like crazy... If you want to learn how to make more money than ever before buy this book. In the book Monica gives you her email address and phone number! Blew my mind. I emailed her and to my surprise the next day she called me on the phone! How many authors would do that? I've seen advertising programs on the internet. El rip-offo! I think I paid like $20 for this book. Now that's a deal. No, it's not a miracle. You have to be a really wonderful person to have lots of clients. You have to know how to take excellent care of yourself...organic food, yoga, self massage, prayer, meditation, and whatever else you can do to stay healthy. Healing work is not easy and that's why 95% of those that start it drop out. If you want to be in the top .5% buy this book. Pretty soon I'm going to move to a new place and start a new practice. Asheville, NC is said to be totally saturated with massage therapists. Am I worried? Yes, a bit but now that I've read this book I feel ten times more confident than before. I can do it and so can you. If you read this book and really do what it says to do you will be way beyond many therapists that have years of practice under thier belt. No joke! Good luck and happy healing.
Brett Rodgers LMT

Absolutely a must have for all bodyworker students
This book covered a wide area of massage, business start up, brochure, business card and all of the in-betweens. I would advise all students of massage therapy to get this book because it will not matter what modality you are about to embark into, this book will help you get there successfully.

more than just how to market massage
i have been looking for someone to put these words in print for a VERY long time... anyone and everyone wno is even close to being in the field of bodywork MUST read this book... not only is it a guide for marketing massage, it is also a guide for how to simply be a massage professional.