Product Details
Breakthrough Networking: Building Relationships That Last (Third Edition)

Breakthrough Networking: Building Relationships That Last (Third Edition)
By Lillian D. Bjorseth

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Product Description

Building social capital - your network of knob turners - is your key to increasing sales and career success. Lillian logically and easily guides you through what to do before an event, how to work and how to follow up. Plus, she shares her vast, valuable knowledge of the DISC behavioral assessment tool and impression management to give you the added touches that make her work unique in the history.


Product Details

  • Amazon Sales Rank: #298673 in Books
  • Published on: 2009-01-01
  • Number of items: 1
  • Binding: Paperback
  • 240 pages

Editorial Reviews

Review
'Breakthrough Networking' is like a mother. We all need 'her' to make sure we do the right thing. It's the handbook for every businessperson's desk. --Ken Dziedzic, director of fulfillment, Single Source, Inc.

If you were to look up networking in an encyclopedia, you'd probably find Lillian! Whether you're a novice or an expert at creating relationships, the 'networking authority' shares practical tips that really build your business and boost your career. --Pat Price, president, The Price Group

Lillian's networking sessions are described as 'fabulous' by our conference attendees. She updates her message to incorporate the new with the traditional ways of networking. We schedule her the first day so attendees can put her techniques to use during the conference. --Roz Kriener, manager, conference programs, National Association of REALTORS(r)

About the Author
Lillian experienced the power of networking at AT&T, once the world's largest corporation, as well as in the trenches of her own companies. She thrived in both and shares her knowledge as an articulate, enthusiastic, inspiring and passionate speaker, trainer, coach and author of myriad products. The Chicago Tribune calls Lillian a 'networking expert,' and the Association Forum of Chicagoland dubs her the 'business networking authority.' She's co-founder of the highly successful Great Chicago Networking Extravanganza. She was among the first in the world to become a certified DISC trainer. Lillian's a top graduate of the University of Missouri School of Journalism. Her Fortune 100 experience includes 11 years at AT&T where she coached top executives in communication and media relations skills. She's a member of the National Speakers Association, chair of the Naperville Area Chamber of Commerce Speakers Bureau and an instructor in North Central College's Community Development program. Lillian was named one of the Great Women of the 21st Century, an Influential Woman in Business and is listed in more than a dozen Who's Who.


Customer Reviews

Lots of great new netowrking ideas!5
Lillian Bjorseth gives you more than just "tired and true" networking tips. What's more, the author helps you understand how and why networking works in both business and interpersonal relationships, and provides real insight about interacting with one another. Her background and experience in personal and corporate communications is quite apparent in the knowledge and advice she shares with the reader through the pages of "Breakthrough Networking." I picked up quite a few new ideas and have used them to build my own network of contacts increase my client base and expand my market. No matter what business you're in, this book can help you uncover new business and customers. Bjorseth's book should be right up there on the bookshelf with all your other business reference books!

the book to read4
The techniques in this book were business saving. I have read several books on networking but I found them all repetative and unexciting. Lillain D. Bjorseth finds a new and novel approach to marketing that is smart and efective. The other book that I depend on for my business was Guerrilla PR Wired by Michael Levine. That book showed me everything I needed to successfully promote my business and with Breakthrough Networking I find I have confidence and business savy.

Anyone, regardless of profession, will befenit4
"Breakthrough Networking: Building Relationships That Last," by Lillian Bjorseth, addresses problems that many people have with meeting people, building relationships, and projecting a professional image. In an era where cradle-to-grave job security is a thing of the past, it is beneficial to continue building relationships throughout your career.

"Breakthrough Networking" makes it easy for anyone to network. Bjorseth discusses different networking styles, and through a series of questions about everything from appearance to desktops to office enhancements, the reader can establish his or her own networking personality type. Bjorseth addresses each networking style separately, listing strengths, weaknesses and suggestions for improvement. This personalized approach helps the reader understand how to effectively communicate with other networking styles.

In addition to networking styles, "Breakthrough Networking" also examines the effects of the personal and printed images. Bjorseth explores the positive and negative connotations of different colors, gender-specific discrepancies, and even the importance of seating arrangements.

Another valuable tool is Bjorseth's insight on setting networking goals. She includes checklists of questions to help readers refine their target market and networking strategies. Also included are suggestions on how to find groups to join in order to build a networking pool and how to get more specific results from those suggestions.

Bjorseth also includes a section of ice-breaking activities, games, and workshop exercises to flex the networking muscles such as "Networking Bingo" and "Networking Poker."

"Breakthrough Networking: Building Relationships That Last" is a guide to networking and building relationships from which anyone, regardless of profession, will benefit.