 | Achieve Brand Integrity: Ten Truths You Must Know to Enhance Employee Performance and Increase Company Profits by Gregg Lederman
Buy new: $19.99 / Used from: $13.84 Not branding as marketing - branding internally and externally to make your company not just a business but a phenomenon.
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 | Leading Change by John P. Kotter
Buy new: $15.75 / Used from: $4.24 The essential guide to culture change.
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 | The Experience Economy: Work Is Theater & Every Business a Stage by B. Joseph Pine
Buy new: $19.77 / Used from: $1.46 Learn the keys to delighting your customers and employees.
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 | Topgrading: How Leading Companies Win by Hiring, Coaching, and Keeping the Best People, Revised and Updated Edition by Ph.D., Bradford D. Smart
Buy new: $19.77 / Used from: $10.00 A thorough hiring philosophy that is tough to beat.
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 | Good to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins
Buy new: $16.19 / Used from: $3.99 Part of being business literate these days.
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 | The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Buy new: $7.97 / Used from: $3.88 Again, you need to read this as part of today's business literacy.
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