Product Details
Creativity 36

Creativity 36
By David E. Carter

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Product Description

This thirty-sixth edition in the Creativity series displays the best and brightest in advertising and design work from creative professionals around the world.

Creativity 36, which features more than 1,000 color photographs and illustrations, covers dozens of categories in both the consumer and trade markets, including advertisements, posters, billboards, brochures, catalogs, calendars, promotional items, corporate identity manuals, magazine covers, web sites, and much more.

Creative professionals looking for inspiration, or anyone with an interest in quality graphic design, will find Creativity 36 an invaluable resource.

Product Details

  • Amazon Sales Rank: #1098230 in Books
  • Published on: 2007-11-01
  • Released on: 2007-10-23
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover
  • 400 pages

Editorial Reviews

About the Author

A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books.

Customer Reviews

Not really creativity3
Watch Video Here: http://www.amazon.com/review/ROCCH5IQYT0CX There are more than 1000 designs and photos in this book.

Material is collected over all sorts of medium. There are annual reports, brochures, business cards, catalogs, direct mail, signs, posters, book designs, magazine ads, packaging and many other.

The variety is great. The quality of design work showcased is high.

There's one big problem with the book. Some of the designs that are supposed to be creative just don't look creative to me. What I expect from creativity is the element of simplicity and the unexpected.

Put it another way, if this book had no title, I won't give it a title called Creativity. I'll probably call it Design Catalog 2007. Gasp! -- horror -- a generic book title.

For designers or art directors looking for books on creativity, I'll strongly recommend looking at books that feature print advertising. E.g. Advertising annuals and the likes.

There are more pictures of the book on my blog. Just visit my Amazon profile for my blog's link