Product Details
Licensing Art and Design: A Professional's Guide to Licensing and Royalty Agreements

Licensing Art and Design: A Professional's Guide to Licensing and Royalty Agreements
By Caryn R. Leland

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Product Description

Whether you are a designer, illustrator, photographer, or fine artist, you can increase your income by licensing your creative images. This book will show you how by providing expert coverage of the following areas: how to protect your ideas with copyrights, patents, and trademarks; a model licensing agreement; a negotiation checklist to evaluate deals; how to maximize royalties; how to find manufacturers and distributors; and licensing in cyberspace. The revised edition now covers the licensing of multimedia and electronic rights.


Product Details

  • Amazon Sales Rank: #206855 in Books
  • Published on: 1995-05-01
  • Number of items: 1
  • Binding: Paperback
  • 128 pages

Editorial Reviews

Publish
Leland, an attorney experienced in representing graphic artists, provides plentiful information on how designers, illustrators, and fine artists can increase their income by licensing their creative work

Photo District News
A handy little reference work for a burgeoning, relatively new business: the creation of licenced products

Paul Basista, Executive Director, Graphic Artists Guild
For those looking to negotiate their way around the $66 billion dollar merchandising market, Licensing Art & Design is a definitive map. It points out the pitfalls and offers sound advice to achieve success. It's one of the best-selling titles on the Graphic Artists Guild Bookshelf


Customer Reviews

Used this as a reference for several years now5
There aren't many books out there for licensing art, or licensing, period. This is one of three books I use as a reference when negotiating licensing agreements for the artists I represent. It's very basic, yes, but helpful. I would like to see a follow up to this book for advanced licensors!

Still a good introduction to Licensing4
While this book was written in 1995, it still does a very good job of introducing the artist to the world of licensing, and is worth the purchase price. Pair it with Michael Woodward's book "Licensing Art 101", for a more complete picture of the industry.

good info, boring read3
This book has some very basic information about licensing, but it was difficult to understand and still didn't give much insight on the topic.