Product Description

Capture Accurate Color Convenient, fast and easy-to-use Works in Mixed and Difficult Lighting Reclaim Time Spent Correcting Color Replace Your Gray Cards and White Cards Even the best digital cameras are incapable of consistently delivering accurate color without the user performing a custom white balance. Auto (AWB) and preset white balance functions often produce maddeningly inconsistent results. Images shot without a correct white balance may have unnatural looking red, yellow or blue tints that are time consuming and difficult, if not impossible to correct. Recognizing the importance of custom white balance to good color, digital camera manufacturers have designed their cameras to take advantage of a custom white balance. A custom white balance calibrates the camera to the exact color temperature of light illuminating the subject. The ExpoDisc is a custom white balance filter that allows digital photographers to quickly and easily set an accurate custom white balance. Consistently producing excellent results in natural, artificial, and studio lighting, the versatile ExpoDisc even excels in difficult mixed lighting environments. The ExpoDisc is far easier to use than any gray card, white card or calibration target. Simply place the ExpoDisc in front of your lens and capture the incident light while setting your camera's custom white balance. Using an ExpoDisc custom white balance will virtually eliminate the need for RAW or JPEG post-capture color adjustments. ExpoDisc technology takes a unique approach to setting a custom white balance and producing accurate color. The ExpoDisc essentially uses your camera's built-in custom white balance capability to turn the camera into an incident color-metering tool. This approach avoids the common problems and inconveniences associated with using gray cards, white cards and calibration targets: unwieldy size, unwanted reflectivity, improper angling and difficulty of filling the fr

Product Details

• Brand: ExpoImaging
• Model: EXPOD77
• Dimensions: .30 pounds

Features

• Capture Accurate Color - Convenient - Expodisc Technology!

Customer Reviews

Absolutely great time saver. Very accurate. Easy to use.
If you struggle trying to "fix" your images' white balance after your digital capture, this item is your answer. Put it on over your lens, point it toward the dominant light source (such as that funky incandescent / fluorescent light mixture in most homes), take a photo, and set the Custom White Balance in your camera. That's it! I have captured photos using home/indoor lighting, stage lighting, etc. NO MORE TWEAKING WHITE BALANCE IN PHOTOSHOP! It's dead-on every time.

I take this with me wherever I know there will be mixed lighting and use it before I photograph. You will be impressed as I am.

WOW! Images are so much more pleasing to look at when they don't have color casts!
I read a lot of reviews of the expo disc and decided to give it a try. It is so easy to use and the results are sooooo much better than auto white balance. Like anything else in this world, it is only a tool; it doesn't do miracles. But, when it is used correctly, it helps make your photos look fantastic. Initially, I hated having to pay $100 dollars for it. I thought, "What a rip-off for such a little lens" But, after I saw the results I quickly realized how valuable it is to me. Once you get accurate colors, you'll never want to go back to auto and presets again!!! Imagine being able to shoot jpgs that have correct color. I hate shooting Raw because the file sizes are huge and there is always the extra step of converting them to a format that anyone can view. When I use the expo disc I can get the color right the first time and not have to sit in front of a computer tweaking the color of thousands of photos! Even if you like to shoot Raw, it still saves you time because you won't have to edit the white balance on every photo taken indoors.

This is a lot more convenient than using a gray card and it is more accurate.

Great Color and Exposure
The Expo Disc has really been a great asset in getting great colors in-camera. It has been a very useful tool when I am in a mixed lighting situation. I really like that it acts and works as a incident light meter as well. A very useful tool to have when out in the field.

It is very easy to use as well. I have read in other reviews that it can be a bit cumbersome or even difficult to use. It has been easy to use a joy to point and set my custom WB with just a click of a few buttons, and then get great colors and great exposures. A must have gadget.